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Monday 2 November 2026
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Harley-Davidson, Inc.
HOG Consumer Cyclical Recreational Vehicles
Harley-Davidson, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $4.5 billion, down 13.8% from fiscal 2024.
- Revenue
- −19.3%
- EPS
- −87.4%
- Free cash flow
- −53.2%
- Total debt
- −54.7%
Quarter to September 2026, against a year earlier
32.95
1.73
+5.54%
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Harley-Davidson, Inc. (HOG) P/E ratio
Harley-Davidson, Inc. has no meaningful P/E ratio: its trailing twelve-month earnings is negative. Over the past ten years it has ranged from 0.0× (November 2026) to 4,257× (January 2021) — the current reading is the lowest in ten years.
P/E ratio, daily
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Annual newest first
| Period | P/E ratio | Change |
|---|---|---|
| FY2025 | 7.7× | (13.77%) |
| FY2024 | 9.0× | 21.33% |
| FY2023 | 7.4× | (9.95%) |
| FY2022 | 8.2× | (7.89%) |
| FY2021 | 8.9× | (99.76%) |
| FY2020 | 3,670× | 26,248.29% |
| FY2019 | 13.9× | 29.82% |
| FY2018 | 10.7× | (38.38%) |
| FY2017 | 17.4× | 13.14% |
| FY2016 | 15.4× | 23.07% |
Quarterly newest first
| Period | P/E ratio | Change |
|---|---|---|
| Sep 2026 | 0.0× | — |
| Jun 2026 | 14.6× | 30.33% |
| Mar 2026 | 11.2× | 44.48% |
| Dec 2025 | 7.7× | 15.29% |
| 43 more quarters | Free account |
Against its own ten years
Low 0.0×
High 4,257×
Ten-year median
12.5×
Current reading's percentile
1
P/E ratio against peers
| Company | P/E ratio |
|---|---|
| PII Polaris Inc. compare | n/m |
| HOG Harley-Davidson, Inc. | n/m |
| MCFT MASTERCRAFT BOAT HOLDINGS, INC. compare | n/m |
| LCII LCI Industries compare | 11.8× |
| PATK Patrick Industries, Inc. compare | 19.8× |
| THO Thor Industries, Inc. compare | 23.3× |
| BC Brunswick Corporation compare | 24.4× |
| WGO Winnebago Industries, Inc. compare | 26.6× |
| DOO BRP Inc. compare | 55.4× |
| Recreational Vehicles industry median | 23.8× |
| Consumer Cyclical sector median | 17.9× |
| Market median | 18.6× |
What P/E ratio is
Price to Earnings Ratio shows how much investors pay for each dollar of a company’s annual profit per share.
Stock Price ÷ EPS (Basic) (TTM)