Harley-Davidson, Inc.
HOG Consumer Cyclical Recreational Vehicles
Harley-Davidson, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $4.5 billion, down 13.8% from fiscal 2024.
- Revenue
- −19.3%
- EPS
- −87.4%
- Free cash flow
- +344.7%
- Total debt
- −54.7%
Quarter to September 2026, against a year earlier
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Harley-Davidson, Inc. (HOG) EBITDA
Harley-Davidson, Inc.'s EBITDA for fiscal 2025 was $617.7M, down 6.69% from $662.0M in fiscal 2024. Over the twelve months to 30 June 2026 it was $417.0M. Over the past ten years it has ranged from $281.0M (fiscal 2020) to $1.5B (fiscal 2015); the current reading is higher than 18% of that period. EBITDA has fallen for 3 consecutive fiscal years. Harley-Davidson, Inc. ranks 5th of 17 Recreational Vehicles companies by EBITDA.
EBITDA, annual
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Annual newest first
| Period | EBITDA | Change |
|---|---|---|
| FY2025 | $617.7M | (6.69%) |
| FY2024 | $662.0M | (36.06%) |
| FY2023 | $1.0B | (11.60%) |
| FY2022 | $1.2B | 7.60% |
| FY2021 | $1.1B | 287.42% |
| FY2020 | $281.0M | (67.86%) |
| FY2019 | $874.3M | (18.14%) |
| FY2018 | $1.1B | (10.64%) |
| FY2017 | $1.2B | (11.58%) |
| FY2016 | $1.4B | (7.24%) |
Quarterly newest first
| Period | EBITDA | Change |
|---|---|---|
| Jun 2026 | $122.4M | 72.00% |
| Mar 2026 | $71.1M | — |
| Dec 2025 | −$310.0M | — |
| Sep 2025 | $533.5M | 208.64% |
| 42 more quarters | Free account |
Against its own ten years
EBITDA against peers
| Company | EBITDA |
|---|---|
| DOO BRP Inc. compare | $608.7M |
| THO Thor Industries, Inc. compare | $467.3M |
| PATK Patrick Industries, Inc. compare | $439.5M |
| LCII LCI Industries compare | $422.0M |
| HOG Harley-Davidson, Inc. | $417.0M |
| BC Brunswick Corporation compare | $277.2M |
| WGO Winnebago Industries, Inc. compare | $128.7M |
| PII Polaris Inc. compare | $126.7M |
| MCFT MASTERCRAFT BOAT HOLDINGS, INC. compare | $12.5M |
What EBITDA is
EBITDA shows what a company earns from its operations before interest, taxes and the non-cash charges for depreciation and amortization.
Reported line item
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- Revenue
- Net income
- EPS (diluted)
- Free cash flow
- Operating cash flow
- Gross margin
- Operating margin
- Net margin
- Free cash flow margin
- P/E ratio
- P/S ratio
- P/B ratio
- Price to free cash flow
- EV/EBITDA
- EV/Sales
- EV/FCF
- Return on equity
- Return on assets
- Return on invested capital
- Debt to equity
- Current ratio
- Total debt
- Shares outstanding
- Book value per share
- Revenue growth
- Piotroski F-score
- Altman Z-score
- Beneish M-score
- The full statement