stockrowHarley-Davidson, Inc.
HOG Consumer Cyclical Recreational Vehicles
Harley-Davidson, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $4.5 billion, down 13.8% from fiscal 2024.
- Revenue
- −19.3%
- EPS
- −87.4%
- Free cash flow
- +344.7%
- Total debt
- −54.7%
Quarter to September 2026, against a year earlier
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Harley-Davidson, Inc. (HOG) Revenue growth
Harley-Davidson, Inc.'s revenue growth over the twelve months to 30 September 2026 was −14.6%, down 0.9 percentage points from fiscal 2025 (−13.8%). Over the past ten years it has ranged from −24.4% (fiscal 2020) to 31.6% (fiscal 2021); the current reading is higher than 18% of that period. That is below the Recreational Vehicles industry median of 2.28% and below the Consumer Cyclical sector median of 4.18%.
Revenue growth, annual
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Annual newest first
| Period | Revenue growth | Change (points) |
|---|---|---|
| FY2025 | −13.8% | (2.63) |
| FY2024 | −11.1% | (12.54) |
| FY2023 | 1.41% | (6.44) |
| FY2022 | 7.85% | (23.77) |
| FY2021 | 31.6% | 56.00 |
| FY2020 | −24.4% | (18.17) |
| FY2019 | −6.21% | (7.44) |
| FY2018 | 1.23% | 7.05 |
| FY2017 | −5.82% | (5.84) |
| FY2016 | 0.02% | 3.76 |
Quarterly newest first
| Period | Revenue growth | Change (points) |
|---|---|---|
| Sep 2026 | −19.3% | (13.39) |
| Jun 2026 | −5.86% | 5.93 |
| Mar 2026 | −11.8% | 16.05 |
| Dec 2025 | −27.8% | (44.35) |
| 43 more quarters | Free account |
Against its own ten years
Revenue growth against peers
| Company | Revenue growth |
|---|---|
| MCFT MASTERCRAFT BOAT HOLDINGS, INC. compare | 22.8% |
| DOO BRP Inc. compare | 22.2% |
| BC Brunswick Corporation compare | 10.4% |
| PII Polaris Inc. compare | 9.46% |
| PATK Patrick Industries, Inc. compare | 1.69% |
| THO Thor Industries, Inc. compare | 0.30% |
| LCII LCI Industries compare | −0.20% |
| WGO Winnebago Industries, Inc. compare | −3.37% |
| HOG Harley-Davidson, Inc. | −14.6% |
| Recreational Vehicles industry median | 2.28% |
| Consumer Cyclical sector median | 4.18% |
| Market median | 7.58% |
What Revenue growth is
Revenue Growth shows how fast a company’s sales are rising or falling compared with the same period a year earlier.
(Revenue − Revenue a year earlier) ÷ |Revenue a year earlier|
More on HOG
- Revenue
- Net income
- EPS (diluted)
- EBITDA
- Free cash flow
- Operating cash flow
- Gross margin
- Operating margin
- Net margin
- Free cash flow margin
- P/E ratio
- P/S ratio
- P/B ratio
- Price to free cash flow
- EV/EBITDA
- EV/Sales
- EV/FCF
- Return on equity
- Return on assets
- Return on invested capital
- Debt to equity
- Current ratio
- Total debt
- Shares outstanding
- Book value per share
- Piotroski F-score
- Altman Z-score
- Beneish M-score
- The full statement