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Harley-Davidson, Inc. (HOG) vs MASTERCRAFT BOAT HOLDINGS, INC. (MCFT)

Harley-Davidson, Inc. and MASTERCRAFT BOAT HOLDINGS, INC. are both Recreational Vehicles companies. Harley-Davidson, Inc. is the larger, with a market value of $3.3B against $520.6M — 6.2× the size. MASTERCRAFT BOAT HOLDINGS, INC. grew revenue faster over the last twelve months: 22.8% against −14.6%. MASTERCRAFT BOAT HOLDINGS, INC. has the higher net margin (−0.48% vs −3.31%) and the higher return on invested capital (−0.21% vs −4.25%). Across the 21 metrics below, Harley-Davidson, Inc. leads on 12 and MASTERCRAFT BOAT HOLDINGS, INC. on 9.

Valuation

Metric HOG MCFT Recreational Vehicles median
P/E n/m n/m 23.83
P/S 0.86 1.09 0.61
P/B 1.09 1.00 1.05
Price to free cash flow 10.92 16.99 10.99
EV/EBITDA 8.76 31.13 9.68
EV/Sales 0.92 1.12 0.78
Earnings yield (3.20%) (0.09%) (0.05%)
Free cash flow yield 9.16% 5.88% 6.91%

Profitability

Metric HOG MCFT Recreational Vehicles median
Gross margin 23.99% 22.87% 20.94%
Operating margin (5.63%) (0.32%) (0.16%)
Net margin (3.31%) (0.48%) (1.59%)
Free cash flow margin 7.83% 6.41% 5.37%
Return on equity 0.00% (0.59%) 0.00%
Return on assets (1.48%) (0.44%) 0.00%
Return on invested capital (4.25%) (0.21%) 0.00%

Growth

Metric HOG MCFT Recreational Vehicles median
Revenue growth (TTM) (14.64%) 22.77% 4.05%
EPS growth (last fiscal year) (19.19%) (123.26%) (5.83%)
Revenue growth, 5-year CAGR 1.99% (5.62%) 3.46%
Net income growth, 5-year CAGR 204.31% 0.00% 0.00%

Health

Metric HOG MCFT Recreational Vehicles median
Debt to equity 0.77 0.00 0.54
Current ratio 1.97 1.56 1.81
Net debt to EBITDA (0.20) (3.50) 0.17

Dividend

Metric HOG MCFT Recreational Vehicles median
Dividend yield 2.25% — 2.48%
Payout ratio 0.46 — 0.53

Size

Metric HOG MCFT Recreational Vehicles median
Market cap 3.25b 520.57m 494.55m

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