AppLovin Corporation APP

310.75 (1.72) (0.55%) as of 25 Sep
Market cap
$105.3B
P/E
23.8×
Indexes indicate stock being part of an index,
Growth Flags show if company had growth for consecutive years

Insider Decisions

Total sells 574.15
in millions of $
Nov 25 Feb 26 May 26 Aug 26
Buy — — — — — — — — — — — —
Sell — 13 2 — — 10 — 4 6 1 — —
Insider Ownership 20.60%

Capital & Financial Ratios

Market Cap 105,330.00
Revenue 6,829.12
Net Income 4,409.95
Free Cash Flow 4,527.59
Net Debt 461.77
Current Ratio 4.30
Debt/Equity 1.11
P/E ratio 23.78
P/S ratio 15.28
P/B ratio 32.99
Past 5Y EPS Growth 84.28%
This Y EPS Growth 61.61%
Next Y EPS Growth 27.55%
Next 5Y EPS Growth 37.55%
in millions of $

Dividends

Payout Ratio 0.00
Annual Dividend Rate —
Annual Dividend Yield —
total individual payouts
2025 Powerpack
2024 Powerpack
2023 Powerpack
2022 Powerpack
2021 Powerpack
2020 Powerpack
2019 Powerpack
2018 Powerpack
predictions in italic, special payouts not included in total or ratios

Assets vs Liabilities

2023 2024 2025 Q'26
Cash 502 697 2,487 3,053
Receivables 954 1,283 1,819 2,171
Inventory — — — —
Other — — — —
1,616 2,312 4,431 5,392
2023 2024 2025 Q'26
Payables 372 504 747 779
ST’ Debt 215 — — —
Other — — — —
944 1,057 1,334 1,254
in millions of $

Compound Annual Growth

10y 5y 3y
Sales 18.62% 14.43% 24.84%
Cash Flow 34.93% 61.46% 112.68%
Earnings 45.95% 153.73% 0.00%
Book Value 0.00% (0.03%) 3.91%

Revenue

Mar Jun Sep Dec Year
’26 1,842 1,924 — — —
’25 1,159 1,259 1,405 1,658 5,481
’24 1,058 711 835 620 3,224
’23 715 750 864 — 1,842
’22 625 776 713 702 2,817
’22 — — — — 3,027
’21 604 669 727 793 2,793
in millions of $ · fiscal quarters ending in the months shown
value withheld pending a data check

Operating Cash Flow

Mar Jun Sep Dec Year
’26 1,291 869 — — —
’25 832 772 1,053 1,314 3,971
’24 393 455 551 701 2,099
’23 289 230 199 344 1,062
’22 (32) 107 174 163 413
’22 — — — — 413
’21 62 90 125 85 362
in millions of $ · fiscal quarters ending in the months shown

Free Cash Flow

Mar Jun Sep Dec Year
’26 1,291 869 — — —
’25 832 772 1,053 1,285 3,943
’24 393 439 532 671 2,069
’23 295 191 183 336 1,002
’22 (31) 106 174 (1,140) (892)
’22 — — — — 413
’21 62 88 123 99 372
in millions of $ · fiscal quarters ending in the months shown

EPS

Mar Jun Sep Dec Year
’26 3.56 3.76 — — —
’25 1.67 2.39 2.45 3.24 9.75
’24 0.67 0.89 1.25 1.73 4.53
’23 (0.01) 0.22 0.30 0.49 0.98
’22 (0.31) (0.06) 0.06 (0.21) (0.52)
’22 — — — — (0.52)
’21 (0.05) 0.04 0.00 0.08 0.09
fiscal quarters ending in the months shown

Target Price Range

Analyst price targets

Recommendation Rating

1.5
1Buy 2 3Hold 4 5Sell
2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028
— — — — — 49.41 9.14 9.22 37.40 200.50

Analyst estimates 2026–2028

Powerpack
Low Price
— — — — — 116.09 98.14 45.11 417.64 745.61
High Price
— — — — 902 1,594 1,707 1,745 788 380
Employees
— — — 0 2 2 2 1 4 14
Revenue/Emp
— — — 994 1,451 2,793 2,817 1,842 3,224 5,481
Revenue
— — — 75.73% 61.71% 64.62% 55.41% 80.64% 83.85% 87.86%
Gross Margin
— — — 126 (136) 46 (205) 502 1,612 3,953
EBT
— — — 12.70% (9.35%) 1.66% (7.28%) 27.23% 50.00% 72.12%
EBT Margin
— 0 — 119 (126) 35 (193) 357 1,580 3,334
Net Income
— — — 98 263 444 560 489 449 384
Depreciation
— — — 4.71 6.75 8.60 7.58 5.23 9.57 16.18
Revenue/Sh
— — — 0.56 (0.59) 0.10 (0.52) 1.01 4.68 9.84
Earnings/Sh
— — — 0.94 1.04 1.11 1.11 3.02 6.23 11.72
Cash Flow/Sh
— — — (0.02) (0.02) 0.03 (3.51) (0.17) (0.09) (0.08)
Capex/Sh
— — — 0.92 1.02 1.15 (2.40) 2.85 6.14 11.64
Free CF/Sh
— — — (1.22) (0.74) 6.58 5.12 3.57 3.23 6.30
Book Value/Sh
— — — 211 215 325 372 352 337 339
Shares
— — — 0.00 0.00 1,338.92 0.00 37.29 69.19 68.41
PE Ratio
— — — 8.08 8.08 10.96 1.42 7.41 33.84 41.65
PS Ratio
— — — 0.00 0.00 14.32 2.10 10.86 100.11 106.94
PB Ratio
— — — 8.86 8.86 11.20 2.18 8.83 34.72 41.87
EV/Sales
— — — 67.40 67.40 83.99 13.55 (47.79) 55.27 59.13
EV/FCF
— — — 198 223 362 413 1,062 2,099 3,971
Op' Cash Flow
— — — (3) (3) 11 (1,305) (60) (30) (28)
Capex
— — — 195 220 372 (892) 1,002 2,069 3,943
FCF
— — — 347 65 2,595 1,360 672 1,255 3,097
Working Cap'
— — — 1,181 1,599 3,236 3,239 3,121 3,509 3,513
Total Debt
— — — 784 1,282 665 2,158 2,619 2,812 1,026
Net Debt
— — — (257) (159) 2,138 1,903 1,256 1,090 2,135
Sh' Equity
— — — 6.35% (5.81%) 0.51% (3.30%) 6.37% 28.14% 50.79%
ROA
— — — 23.02% (3.45%) 3.34% (0.74%) 12.46% 30.61% 82.10%
ROIC
— — — (11.64%) 22.43% 1.48% (10.13%) 22.58% 134.67% 206.78%
ROE
predictions in italic, sparklines do not include predictions

All 10 years →

Fiscal years to Dec 2025 · latest quarter Jun 2026

AppLovin Corporation peers in Advertising Agencies

All 43 Advertising Agencies stocks →

APP metrics, ten years each

AppLovin Corporation (APP) key facts

  • AppLovin Corporation (APP) is an Advertising Agencies company in the Communication Services sector, listed on Nasdaq.
  • As of September 25, 2026, APP traded at $310.75, a market capitalization of $105.3 billion.
  • Return on equity was 206.8% and debt-to-equity 1.11.

Source: company filings (standardised) and stockrow calculations.

AppLovin Corporation (APP) Latest News

News by impact score

Fine-tune

26 Sep

4

AppLovin's stock has reset after rapid gains, forcing scrutiny of whether earnings justify current valuations. After about three years of roughly 7x returns, the question is whether the earnings power has kept pace amid securities fraud class actions and skepticism over how quickly and effectively its AI-driven ad tools will monetize. On valuation, the stock trades at a trailing P/E of 23.6x, below the media-average 21.9x but under the 31.0x peer group, with P/B 32.9x and P/S 15.2x, implying investors pay for earnings power more than assets or scale. A fair P/E would likely be higher given growth, margins, and risk, suggesting potential undervaluation on that metric—but legal and execution risk could justify a discount. Some analysts see substantial upside if AI and e-commerce pivots materialize; others warn the path remains uncertain and not guaranteed. Legal and execution risks surrounding AI products and ongoing securities lawsuits could materially alter AppLovin's earnings visibility and stock valuation.

4

Rosen Law Firm filed a securities class action over AppLovin's disclosures related to its AXON AI advertising engine and generative video roadmap. At $310.75, APP's stock has fallen sharply this year (YTD -49.74%, 1-year -53.61%) despite a 3-year TSR of around 7x. Recent moves have been choppy: 7-day and 30-day gains around 0.9%, while 90-day drop nears 34.9% as investors weigh revenue misses, rising AI competition, and the new lawsuit. Market spoilers clash with bullish theses: some see APP as 50% undervalued, citing AXON's expansion beyond mobile gaming into e-commerce and a potential TAM expansion; others cite heavy leverage and the legal risk that could disrupt the AXON narrative. A P/E discussion shows the stock at 23.6x vs peers, implying limited upside if sentiment worsens. Legal action over AI disclosures and high leverage introduce material downside risk to sentiment, liquidity, and strategic execution.

4

AppLovin (APP) sells AI-powered ad-auction software to app developers, earning fees on sold ads. After a 2022 slump, the stock surged with triple-digit gains in 2023–2024 and peaked near $733 in 2025, but trades around $315 in September 2026. Valuation was high (about 80x earnings late last year). Latest quarter showed revenue up 53% to $1.92B, missing estimates by about $30M, while EPS rose 57% to $3.76 and was in line with expectations. For Q3, guidance was $2.055–$2.085B (below midpoint estimates of $2.8B) and adj. EBITDA projected at $1.73B vs $1.75B expected. A securities-class-action alleges misrepresentation of its AI model, and Edgewater Research expects 4Q growth to slow to 8–9% with competitive pressure on net revenue spreads. Analysts still see upside to roughly $500, but investors are advised to watch Q3 results and outlook before committing. Near-term headwinds from slowing growth, a securities-class-action suit, and tepid Q3 guidance could temper upside despite a high multiple.

25 Sep

3

AppLovin (APP) has been a top search in Zacks’ coverage. In the past month, APP fell 0.1% while the S&P 500 rose 0.7%; the Technology Services group gained 1.3%. Focus centers on earnings revisions: current-quarter EPS seen at $3.95 (+61.2% YoY); full-year EPS at $15.76 (+57%), with next year at $20.25 (+28.5%). Revenue outlook strengthens: current quarter revenue $2.08B (+47.8%); full-year revenue $8.12B and $10.3B for next year (+39.8%, +26.9%). In the last quarter, revenue was $1.92B and EPS $3.76, with a revenue surprise of -0.75% and EPS surprise of +1.08%. APP has beat consensus earnings estimates in each of the trailing four quarters. Zacks Rank is #3 (Hold) and the Value Style Score is C. Near term, move likely to track the broader market. Rising earnings revisions and solid growth prospects exist, but the Hold rating keeps near-term moves market-correlated.

24 Sep

3

SHOPLINE hosted a Shenzhen event on Sept. 11, 2026—'Breaking Through and Rebuilding: The Next Phase of Independent E-commerce'—co-hosted by AppLovin and StrandX and organized by Hugo Cross-border. 41Caijing served as the designated overseas media partner, providing on-site coverage and international communications support to boost Chinese brands’ overseas visibility. The event focused on AI-driven efficiency along the customer journey, incremental traffic, and trust-based conversion, and gathered sellers with annual independent-site GMV over US$2 million. Participants including SHOPLINE, AppLovin, StrandX, Xcotton, and leading sellers discussed website conversion, non-search traffic, systematic GEO strategies, compliance, and growth practices. 41Caijing covered the event for international audiences, sharing key perspectives on AI-driven brand growth and new traffic channels. 41Caijing is a global financial media platform delivering integrated communications solutions to help brands expand in global markets. Expands AppLovin's exposure to cross-border e-commerce and Chinese brands, with potential mid-term business opportunities.

3

Unity Software's Vector ad platform is accelerating the company's growth, delivering 23% QoQ Vector growth and 63% YoY in Strategic Grow, with trailing revenue up 14% and a 27% operating cash flow margin despite a -30% operating margin from stock-based comp. At 9.5x sales, valuation remains premium versus the S&P 500. Management warns whether the surge is a sustainable baseline or a one-time step function, even as Vector expands demand tied to the Unity 7 platform for easier game creation and discovery. Third-quarter strategic revenue guidance of $540–$550 million implies 44%–47% YoY growth, a key test for momentum. The piece frames momentum as a relay with real, testable outcomes rather than a guaranteed tailwind. Unity's Vector-driven ad platform growth could heighten competitive pressure on APP in ad tech, potentially impacting APP's market share and growth prospects.

23 Sep

4

AppLovin's revenue growth slowed for the third straight quarter. In fiscal Q2 2026, revenue rose 53% year over year to $1.92 billion, below the guidance midpoint. Management said lighter-than-normal model improvements during the quarter delayed the next upgrade, which landed just after quarter end. Gaming remains the core driver, and model performance is the single biggest growth driver. Guidance for Q3 2026 tops out at 48% year-over-year growth, signaling the slowdown may continue. Higher compute costs per incremental revenue pressured margins. The stock is down about 49% in the past year, with a valuation near 16.2x revenue and 25x earnings. A securities class action has been filed over model progress. Advertisers spent a record amount on AppLovin's platform in Q2; the shortfall was timing of model releases rather than demand. Slower model improvements threaten future revenue growth and margins, with potential legal risk and investor sentiment impact.

4

Edgewater Research cautions that AppLovin is not expanding its market share and may face competitive pressure from Unity, based on channel checks with partners. Wittine’s view is that APP’s growth is at risk as rivals erode its edge, prompting an 8%-9% sequential revenue gain forecast for the next quarter, below consensus and contributing to a 4% intraday drop. The downgrade follows a prior June upgrade to outperform tied to expectations that broader mobile gaming ad revenue would lift APP. Investors are urged to monitor near-term earnings and whether market share improves. The piece also references The Motley Fool’s Stock Advisor list and Unity holdings, with disclosure that Eric Volkman has no position in APP. Notable competitive pressure and below-consensus near-term growth imply meaningful headwinds to APP's trajectory.

4

AppLovin stock fell about 3.5% in premarket trading after Edgewater Research said fresh channel checks show its market-share expansion has stalled. The analyst forecast Q4 revenue growth of 8%–9% quarter over quarter, and noted share-of-wallet and share-of-voice metrics no longer rise consistently from industry-leading levels. The slowdown is linked to the MAX network's ceiling, while competition from Unity Software is squeezing net revenue spreads. He found little evidence that management's algorithm update drove material gains in August, viewing August as a rebound from a weak July. AppLovin posted $1.92 billion in Q2 revenue and guided Q3 to about $2.055–$2.085 billion (roughly 7%–8.6% sequential growth), suggesting late-2026/2027 consensus estimates could move lower before Q3. Stalled market-share growth and intensified competition threaten APP's revenue trajectory and could lower future estimates.

4

Edgewater Research warns AppLovin's share of wallet and share of voice are no longer expanding from already-high levels, implying MAX growth may slow and a 8%–9% sequential Q4 revenue gain is possible as the platform nears a functional ceiling. The warning coincides with broader ad-tech weakness: Magnite and The Trade Desk slide on distinct pressures, while Unity Software gains scale in mobile ads. Citi data show AppLovin’s global ecommerce client count hit 13,105 through Sept. 18, up 5.1% in one week—the fastest weekly rise in five months—hinting at a potential revenue stream beyond mobile gaming. However, the data don’t erase concerns that e-commerce growth may not translate into sustained profits, and a securities class action over AI disclosures adds uncertainty. Investors appear split; APP stock fell about 5%, underscoring questions about growth, margins and market-share dynamics. Stalled market-share growth with a MAX ceiling, competitive pressure, plus a legal overhang could materially alter APP's growth and margins.

4

AppLovin (APP) stock fell about 3.5% after Edgewater Research analyst Joe Wittine warned that the company’s market-share expansion appears stalled. Channel checks suggest Q4 revenue growth of just 8%–9% quarter-over-quarter, a slowdown from Wall Street expectations. Wittine argues that APP’s share of wallet and share of voice have stopped growing from already industry-leading levels, driven by MAX nearing a supply ceiling and intensifying competition that compresses net revenue spreads. He identifies Unity as a key threat, with its growing scale pressuring MAX’s performance and potentially depressing margins and EBITDA multiples AppLovin has historically commanded. Management’s August-reported algorithm update offers only spotty evidence of sustained improvement. With expectations undergoing a broader sell-side reset into late 2026 and 2027, Wittine views the situation as a show-me story that could redefine sentiment and valuation. Near-capacity MAX supply and compressed net revenue spreads from rising competition threaten APP's growth trajectory and investor sentiment.

3

AppLovin (APP) closed at $315.25, down 4.1% in the latest session, underperforming the S&P 500’s 0.76% loss as Dow fell 0.68% and Nasdaq down 1.13%. Shares have risen 5.86% over the past month, outperforming the Business Services sector (-4.94%) and the S&P 500 (+1.26%). Ahead of its next earnings release, consensus expects EPS of $3.95, up 61.22% YoY, and revenue of $2.08 billion, up 47.82%. For the full year, estimates call for $15.76 per share and $8.12 billion in revenue, up about 57% and 40% respectively. Zacks notes recent forecast revisions, which often move stock prices; the firm’s Zacks Rank for APP is #3 (Hold). Valuation shows a forward P/E of 20.86, above the industry’s 17.88, and a PEG of 0.68 (industry PEG 1.25). The Technology Services industry sits in the lower half of the Zacks Industry Rank (159/250+). Forecasts for earnings and revenue growth combined with revisions-driven sentiment suggest a moderate near-term impact on APP's price and investor sentiment.

3

Edgewater Research warns AppLovin faces headwinds: stalled share-of-wallet/voice gains, a MAX ad network near a growth ceiling, and uneven evidence that post-Q2 ad-algorithm upgrades boosted performance. Its Q4 revenue is modeled at about 35% year-over-year, well below last year's 66% pace, with competitive pressure from Unity expected to intensify. Options data signal a bearish near-term skew (put-to-call around 1.78) and roughly a 6% downside in early October, though AppLovin has tended to rise in October and November. Wall Street remains bullish, with a consensus rating of Strong Buy and a mean target near $510, implying more than 60% upside. The stock has traded at roughly half its price at the start of 2026. The report highlights a pending test for APP's growth trajectory amid rivalry and monetization headwinds. Near-term sentiment is pressured by Edgewater's caution and bearish options, even as long-term Street expectations remain bullish.

3

AppLovin shares fell about 6% after Edgewater Research warned that AppLovin's growth rate is nearing a 'functional ceiling,' potentially capping revenue expansion as competition compresses net revenue spreads. Edgewater’s note, based on channel checks, contrasts with Citi’s data showing a 5.1% weekly rise in AppLovin's global e-commerce client base to 13,105, the fastest weekly expansion in five months. Citi keeps a Buy rating with a $600 price target. Edgewater suggests fourth-quarter revenue could grow only 8% to 9% sequentially, implying growth may have slowed after several quarters of rapid expansion. The MAX advertising network remains the core driver, and competition is tightening the company's share of wallet and share of voice. APP trades near a 52-week low around $297 and has fallen more than 50% this year, reflecting divergent signals on near-term momentum versus longer-term growth potential. Mixed signals show near-term slowdown risk despite ongoing client growth, tempering upside momentum.

3

Edgewater Research analyst Joe Wittine said channel checks show AppLovin's market-share metrics growth has slowed as MAX supply expansion decelerates. He forecast Q4 revenue up 8%-9% sequentially, below prior street expectations. Share-of-wallet and share-of-voice are no longer rising consistently, likely due to MAX hitting a functional ceiling and competition compressing net revenue spreads. Edgewater's update tempers its May upgrade thesis that hybrid/IAA growth would boost MAX supply, noting Unity's growing scale as a pressure point. AppLovin reported $1.92 billion in the prior quarter and guided Q3 to $2.055-$2.085 billion (about 7%-8.6% sequential growth). Edgewater expects consensus estimates for late 2026-2027 to be trimmed ahead of Q3 results; management kept Q3 guidance. APP shares fell about 3.5% on the update. Slower market-share expansion and competitive pressure could modestly temper revenue growth expectations and investor sentiment.

22 Sep

3

AppLovin (APP) faces a new class action accusing investors of being misled about its generative AI video creative feature. Plaintiffs say disclosures overstated the tool’s capabilities and downplayed development delays, presenting its AI product as closer to production than it was. The suit targets statements about AI status and performance, arguing they gave an inaccurate view of readiness. The case factors into broader questions about AppLovin’s AI-driven growth narrative, including AXON machine learning, potential efficiency gains, and expansion into gaming and ecommerce. Regulatory and data privacy risks could compound headwinds, while legal discovery may divert management resources. The dispute could influence how the company communicates future AI features relative to rivals like Meta and Google, and raise questions about day-to-day governance and incentives driving strategic choices. Legal action could erode investor trust and trigger additional disclosure scrutiny, moderately impacting sentiment and resource allocation but unlikely to derail core AI-driven growth.

16 Sep

3

Wall Street analysts recommend buying AppLovin Corporation stock now due to an expected 54% climb over the next year. Analyst upside projections for AppLovin can moderately lift near-term market sentiment and valuation.

3

AppLovin launches Wurl Content Intelligence Platform for streaming TV targeting. New platform launch may moderately influence AppLovin's positioning in streaming services.

15 Sep

3

Wurl launches Content Intelligence Platform to scale advanced targeting across streaming TV. Wurl's platform launch bolsters AppLovin's streaming TV ad targeting technology.

10 Sep

3

AppLovin Corporation reports widening margins that raise the question of whether its stock merits purchase based on this financial trend. Widening margins point to improving profitability with moderate effects on AppLovin financial trajectory and investor views.

3

AppLovin stock trades near lows despite continued revenue growth. Revenue growth without stock recovery signals potential investor concerns over valuation or risks.

3 Sep

4

AppLovin Corporation posted a 53% revenue surge, prompting questions on whether the company can sustain its growth pace in mobile advertising and app monetization. 53% revenue growth signals major financial momentum likely to shift investor views and competitive standing for AppLovin.

3

AppLovin (APP) stock growth upside is evaluated based on performance metrics and market position. Growth potential discussion points to moderate effects on APP future performance and investor views.

1 Sep

3

AppLovin Corporation rebrands its People Platform to Numetrix. Rebranding The People Platform to Numetrix may moderately affect AppLovin market perception and positioning.

24 Aug

3

Digital Turbine's alternative app distribution strategy fuels company growth in the mobile advertising sector, intensifying competition with AppLovin in app discovery and monetization. Competitor Digital Turbine's growth via alternative distribution may erode AppLovin's market share and influence investor sentiment in the app ecosystem.

3

AppLovin faces lowered estimates, raising questions on whether the reset leaves meaningful upside for the stock and company trajectory. Lowered estimates may pressure near-term valuation and sentiment without fundamentally altering long-term operations.

3

AppLovin shares keep falling but one Wall Street bank forecasts 160% returns ahead. A single bank upside forecast can lift near-term sentiment but rarely shifts AppLovin fundamentals or long-term trajectory.

21 Aug

3

AppLovin may leverage Shopify integration to boost its growth in mobile app advertising and monetization services. Potential Shopify integration offers moderate boost to AppLovin's advertising capabilities and market reach.

20 Aug

3

AppLovin revenue trends are compared against CoreWeave, revealing differences in growth that signal potential shifts in investor positioning for APP. Revenue trend comparison with CoreWeave points to moderate effects on AppLovin competitive stance and near-term market views.

17 Aug

3

AppLovin stock faces pressure from slowing ad revenue growth, heightened competition in mobile gaming, and macroeconomic headwinds weighing on advertiser spending. Slowing revenue growth and competitive pressures may moderately affect AppLovin's near-term financial performance and stock trajectory.

stockrow.com/APP · Data as of Jun 30, 2026 · For information only; not investment advice. · © 2026 stockrow.com