AppLovin Corporation (APP) vs Ziff Davis, Inc. (ZD)
AppLovin Corporation and Ziff Davis, Inc. are both Advertising Agencies companies. AppLovin Corporation is the larger, with a market value of $105.3B against $1.9B — 54.3× the size. Ziff Davis, Inc. trades at the lower P/E: 3.2× against 23.8×. AppLovin Corporation grew revenue faster over the last twelve months: 76.3% against 7.80%. AppLovin Corporation has the higher net margin (64.6% vs 44.8%) and the higher return on invested capital (91.2% vs 4.71%). Across the 22 metrics below, AppLovin Corporation leads on 13 and Ziff Davis, Inc. on 9.
Valuation
Profitability
| Metric | APP | ZD | Advertising Agencies median |
|---|---|---|---|
| Gross margin | 88.46% | 85.01% | 44.25% |
| Operating margin | 77.44% | 7.86% | 0.00% |
| Net margin | 64.58% | 44.75% | (6.98%) |
| Free cash flow margin | 66.30% | 22.02% | 0.00% |
| Return on equity | 203.69% | 31.54% | 0.00% |
| Return on assets | 61.99% | 17.12% | 0.00% |
| Return on invested capital | 91.19% | 4.71% | 0.00% |
Growth
Health
Dividend
Size
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