AppLovin Corporation (APP) vs Magnite, Inc. (MGNI)
- AppLovin Corporation APP 266.13 −4.71%
- Magnite, Inc. MGNI 23.37 −4.53%
AppLovin Corporation and Magnite, Inc. are both Advertising Agencies companies. AppLovin Corporation is the larger, with a market value of $93.5B against $3.5B — 26.6× the size. Magnite, Inc. trades at the lower P/E: 20.0× against 20.4×. AppLovin Corporation grew revenue faster over the last twelve months: 76.3% against 8.32%. AppLovin Corporation has the higher net margin (64.6% vs 22.5%) and the higher return on invested capital (91.2% vs 7.62%). Across the 21 metrics below, AppLovin Corporation leads on 11 and Magnite, Inc. on 10.
Valuation
Profitability
| Metric | APP | MGNI | Advertising Agencies median |
|---|---|---|---|
| Gross margin | 88.46% | 64.78% | 42.75% |
| Operating margin | 77.44% | 15.63% | 0.00% |
| Net margin | 64.58% | 22.49% | (7.63%) |
| Free cash flow margin | 66.30% | 26.99% | 0.00% |
| Return on equity | 203.69% | 19.58% | 0.00% |
| Return on assets | 61.99% | 5.60% | 0.00% |
| Return on invested capital | 91.19% | 7.62% | 0.00% |
Growth
Health
Dividend
Size
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