Prudential Financial, Inc.
Prudential Financial, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $60.8 billion, down 13.7% from fiscal 2024.
- Revenue
- −24.6%
- EPS
- −0.52%
- Free cash flow
- −8.45%
- Total debt
- +2.71%
Quarter to September 2026, against a year earlier
Follow PRU
Alert me
Prudential Financial, Inc. (PRU) Return on assets
Prudential Financial, Inc.'s return on assets over the twelve months to 30 September 2026 was 0.50%, up 0.0 percentage points from fiscal 2025 (0.47%). Over the past ten years it has ranged from −0.20% (fiscal 2022) to 0.97% (fiscal 2017); the current reading is higher than 45% of that period. That is in line with the Insurance Life industry median of 0.50% and below the Financial sector median of 1.15%.
Return on assets, annual
Embed this chart
Annual newest first
| Period | Return on assets | Change (points) |
|---|---|---|
| FY2025 | 0.47% | 0.10 |
| FY2024 | 0.37% | 0.02 |
| FY2023 | 0.35% | 0.55 |
| FY2022 | −0.20% | (1.14) |
| FY2021 | 0.94% | 0.98 |
| FY2020 | −0.04% | (0.53) |
| FY2019 | 0.49% | 0.00 |
| FY2018 | 0.49% | (0.48) |
| FY2017 | 0.97% | 0.40 |
| FY2016 | 0.57% | (0.17) |
Against its own ten years
Return on assets against peers
| Company | Return on assets |
|---|---|
| PRI Primerica, Inc. compare | 5.45% |
| AFL Aflac Incorporated compare | 2.99% |
| LNC Lincoln National Corporation compare | 0.76% |
| PRU Prudential Financial, Inc. | 0.50% |
| MET MetLife, Inc. compare | 0.47% |
| UNM Unum Group compare | 0.39% |
| JXN Jackson Financial Inc. compare | 0.24% |
| GL Globe Life Inc. compare | 0.00% |
| PUK Prudential Public Limited Company compare | 0.00% |
| Insurance Life industry median | 0.50% |
| Financial sector median | 1.15% |
| Market median | 0.00% |
What Return on assets is
ROA tells an investor how much profit a company earns for shareholders from the assets it uses to run its business.
Annual: Net Income Allotted to Shareholders ÷ Average Assets; TTM: Net Income Allotted to Shareholders ÷ Average Assets (latest quarter)
More on PRU
- Revenue
- Net income
- EPS (diluted)
- EBITDA
- Free cash flow
- Operating cash flow
- Gross margin
- Operating margin
- Net margin
- Free cash flow margin
- P/E ratio
- P/S ratio
- P/B ratio
- Price to free cash flow
- Return on equity
- Return on invested capital
- Debt to equity
- Current ratio
- Total debt
- Shares outstanding
- Book value per share
- Revenue growth
- Piotroski F-score
- The full statement