Prudential Financial, Inc.

PRU Financial Insurance Life

Prudential Financial, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $60.8 billion, down 13.7% from fiscal 2024.

Revenue
−24.6%
EPS
−0.52%
Free cash flow
−8.45%
Total debt
+2.71%

Quarter to September 2026, against a year earlier

119.33 3.13 −2.56%
Market cap
$42.3B
P/E
11.0×
Fwd P/E
10.7×
Dividend yield
4.54%
F-score
8/9
Altman Z
n/a
Beneish M
n/a
Dividend safety
n/a

Prudential Financial, Inc. (PRU) Free cash flow margin

Alert me on Free cash flow margin

Prudential Financial, Inc.'s free cash flow margin over the twelve months to 30 September 2026 was 17.6%, up 7.2 percentage points from fiscal 2025 (10.3%). Over the past ten years it has ranged from 9.07% (fiscal 2022) to 34.4% (fiscal 2018); the current reading is higher than 18% of that period. That is above the Insurance Life industry median of 15.4% and above the Financial sector median of 11.4%.

Free cash flow margin, annual

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Annual newest first

Period Free cash flow margin Change (points)
FY2025 10.3% (1.76)
FY2024 12.1% 0.02
FY2023 12.1% 2.99
FY2022 9.07% (4.70)
FY2021 13.8% (0.90)
FY2020 14.7% (15.61)
FY2019 30.3% (4.11)
FY2018 34.4% 11.84
FY2017 22.6% (2.76)
FY2016 25.3% 0.90

Against its own ten years

Low 9.07% High 34.4%
Ten-year median 14.7%
Current reading's percentile 18

Free cash flow margin against peers

Company Free cash flow margin
JXN Jackson Financial Inc. compare 89.9%
PRI Primerica, Inc. compare 26.7%
MET MetLife, Inc. compare 19.6%
PRU Prudential Financial, Inc. 17.6%
AFL Aflac Incorporated compare 15.6%
UNM Unum Group compare 13.0%
LNC Lincoln National Corporation compare 3.40%
GL Globe Life Inc. compare 0.00%
PUK Prudential Public Limited Company compare 0.00%
Insurance Life industry median 15.4%
Financial sector median 11.4%
Market median 0.00%

What Free cash flow margin is

Free Cash Flow Margin tells an investor how much of each sale turns into cash the company keeps after paying for investment in its assets.

(Operating Cash Flow + Property, Plant, Equipment Change (Net) + Intangible Assets Change (Net)) ÷ Revenue

The full definition of Free cash flow margin →

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