Friday 6 November 2026
Export WPP’s income statement to Excel — free account
WPP PLC
WPP Communication Services Advertising Agencies
WPP PLC’s revenue for fiscal 2025 (year ended December 2025) was $17.9 billion, down 5.14% from fiscal 2024.
27.94
0.46
−1.62%
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WPP PLC (WPP) EBITDA
WPP PLC's EBITDA for fiscal 2025 was $1.1B, down 53.0% from $2.3B in fiscal 2024. Over the past ten years it has ranged from $1.1B (fiscal 2025) to $3.4B (fiscal 2016) — the current reading is the lowest in ten years. WPP PLC ranks 2nd of 30 Advertising Agencies companies by EBITDA.
EBITDA, annual
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Annual newest first
| Period | EBITDA | Change |
|---|---|---|
| FY2025 | $1.1B | (52.97%) |
| FY2024 | $2.3B | 52.44% |
| FY2023 | $1.5B | (34.12%) |
| FY2022 | $2.3B | (4.95%) |
| FY2021 | $2.4B | 61.29% |
| FY2020 | $1.5B | (41.75%) |
| FY2019 | $2.6B | (10.06%) |
| FY2018 | $2.9B | (6.73%) |
| FY2017 | $3.1B | (9.46%) |
| FY2016 | $3.4B | 10.73% |
Against its own ten years
Low $1.1B
High $3.4B
Ten-year median
$2.4B
Current reading's percentile
9
EBITDA against peers
| Company | EBITDA |
|---|---|
| WPP WPP PLC | $5.0B |
| OMC Omnicom Group Inc. compare | $2.2B |
| TTD The Trade Desk compare | $713.0M |
| ZD Ziff Davis, Inc. compare | $402.1M |
| STGW Stagwell Inc. compare | $335.1M |
| MGNI Magnite, Inc. compare | $200.8M |
| DV DoubleVerify Holdings, Inc. compare | $169.9M |
| QNST QuinStreet, Inc. compare | $60.6M |
| LFTO Liftoff Mobile, Inc compare | — |
What EBITDA is
EBITDA shows what a company earns from its operations before interest, taxes and the non-cash charges for depreciation and amortization.
Reported line item
More on WPP
- Revenue
- Net income
- Free cash flow
- Operating cash flow
- Gross margin
- Operating margin
- Net margin
- Free cash flow margin
- P/E ratio
- P/S ratio
- P/B ratio
- Price to free cash flow
- EV/EBITDA
- EV/Sales
- EV/FCF
- Return on equity
- Return on assets
- Return on invested capital
- Debt to equity
- Current ratio
- Total debt
- Shares outstanding
- Book value per share
- Revenue growth
- Piotroski F-score
- Altman Z-score
- Beneish M-score
- The full statement