Sunday 11 October 2026
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HubSpot, Inc.
HUBS Technology Software Application
HubSpot, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $3.1 billion, up 19.2% from fiscal 2024. In the quarter to June 2026, revenue grew 19.8%, EPS grew 1,533.3% and free cash flow grew 44.8%, each against the same quarter a year earlier. Revenue growth for ten consecutive years, operating cash flow growth for five; insiders bought in the last twelve months.
228.30
3.54
−1.53%
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Target Price Range
Analyst price targets
Free accountTen years at a glance Fiscal years to December
| Group | Line | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Trend | 2026e | 2027e | 2028e |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Price, $ | |||||||||||||||
| Price, $ | Low | 27.00 | 46.80 | 85.66 | 117.77 | 90.84 | 347.78 | 245.03 | 267.99 | 434.84 | 344.41 |
Analyst estimates 2026–2028 Powerpack |
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| High | 59.97 | 93.53 | 162.20 | 207.98 | 420.61 | 866.00 | 659.24 | 593.53 | 762.47 | 881.13 | |||||
| People | |||||||||||||||
| People | Employees | 1,597 | 2,081 | 2,638 | 3,387 | 4,225 | 5,895 | 7,433 | 7,663 | 8,246 | 8,882 | ||||
| Revenue/emp, $m | 0.17 | 0.18 | 0.19 | 0.20 | 0.21 | 0.22 | 0.23 | 0.28 | 0.32 | 0.35 | |||||
| Income, $m | |||||||||||||||
| Income, $m | Revenue | 271 | 376 | 513 | 675 | 883 | 1,301 | 1,731 | 2,170 | 2,628 | 3,131 | ||||
| Gross margin, % | 77.17 | 79.84 | 80.44 | 80.74 | 81.09 | 80.10 | 82.21 | 84.41 | 85.03 | 83.76 | |||||
| EBT | (45) | (50) | (62) | (51) | (81) | (74) | (98) | (151) | 29 | 69 | |||||
| EBT margin, % | (16.62) | (13.32) | (12.08) | (7.52) | (9.15) | (5.68) | (5.69) | (6.94) | 1.09 | 2.22 | |||||
| Net income | (46) | (40) | (64) | (54) | (85) | (78) | (107) | (165) | 5 | 46 | |||||
| Depreciation | 12 | 27 | 37 | 36 | 58 | 73 | 51 | 32 | 47 | 96 | |||||
| Per share, $ | |||||||||||||||
| Per share, $ | Revenue | 7.70 | 10.20 | 13.31 | 16.06 | 19.73 | 27.74 | 36.01 | 43.51 | 51.34 | 59.69 | ||||
| Earnings | (1.29) | (1.08) | (1.66) | (1.28) | (1.90) | (1.66) | (2.35) | (3.53) | 0.09 | 0.88 | |||||
| Cash flow | 0.55 | 1.35 | 2.20 | 2.83 | 1.99 | 5.09 | 5.68 | 7.04 | 11.70 | 14.50 | |||||
| Capex | (0.61) | (0.74) | (0.87) | (1.28) | (1.32) | (1.32) | (1.91) | (2.01) | (2.52) | (3.51) | |||||
| Free cash flow | (0.06) | 0.60 | 1.33 | 1.55 | 0.67 | 3.77 | 3.77 | 5.03 | 9.18 | 10.99 | |||||
| Book value | 3.37 | 5.71 | 6.35 | 15.47 | 17.04 | 18.63 | 20.64 | 26.75 | 37.29 | 39.39 | |||||
| Shares, m | 35 | 37 | 39 | 42 | 45 | 47 | 48 | 50 | 51 | 52 | |||||
| Valuation, × | |||||||||||||||
| Valuation, × | P/E | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 6,967.70 | 461.26 | ||||
| P/S | 6.22 | 8.77 | 9.44 | 9.87 | 20.09 | 23.76 | 8.05 | 12.59 | 13.57 | 6.72 | |||||
| P/B | 14.19 | 15.66 | 19.80 | 10.25 | 23.27 | 35.37 | 14.04 | 20.48 | 18.69 | 10.19 | |||||
| EV/Sales | 5.79 | 8.21 | 8.90 | 8.95 | 19.21 | 23.14 | 7.50 | 12.16 | 12.96 | 6.32 | |||||
| EV/FCF | (642.88) | 140.18 | 89.33 | 93.13 | 569.81 | 170.41 | 71.53 | 109.65 | 72.50 | 34.41 | |||||
| Cash, $m | |||||||||||||||
| Cash, $m | Operating cash flow | 19 | 50 | 85 | 119 | 89 | 239 | 273 | 351 | 599 | 761 | ||||
| Capex | (22) | (27) | (33) | (54) | (59) | (62) | (92) | (100) | (129) | (184) | |||||
| Free cash flow | (2) | 22 | 51 | 65 | 30 | 177 | 181 | 251 | 470 | 577 | |||||
| Balance, $m | |||||||||||||||
| Balance, $m | Working capital | 49 | 424 | 475 | 787 | 1,011 | 836 | 993 | 930 | 1,060 | 982 | ||||
| Total debt | 0 | 298 | 319 | 341 | 471 | 383 | 454 | 456 | — | — | |||||
| Net debt | (115) | (211) | (279) | (621) | (780) | (815) | (958) | (932) | (2,069) | (1,704) | |||||
| Shareholders’ equity | 119 | 210 | 245 | 650 | 763 | 874 | 992 | 1,334 | 1,908 | 2,066 | |||||
| Returns, % | |||||||||||||||
| Returns, % | ROA | (18.98) | (8.17) | (8.26) | (4.47) | (4.80) | (3.75) | (4.55) | (5.86) | 0.13 | 1.20 | ||||
| ROIC | (666.52) | 0.00 | 0.00 | (101.21) | 0.00 | (58.12) | (190.39) | (31.21) | 0.00 | 1.27 | |||||
| ROE | (37.90) | (24.14) | (28.06) | (12.02) | (12.04) | (9.51) | (11.51) | (14.14) | 0.29 | 2.31 | |||||
Negative figures in brackets.
Fiscal years to Dec 2025 · latest quarter Jun 2026
Charts ten years each
HubSpot, Inc. vs peers in Software Application (Q) = latest quarter vs a year earlier
| Company | Market cap | P/E | Fwd P/E | Revenue growth (Q) | EPS growth (Q) | FCF growth (Q) | Gross margin (Q) | EBIT margin (Q) | Compare |
|---|---|---|---|---|---|---|---|---|---|
| DOCU Docusign Inc. | $13.4B | 42.6× | 27.4× | +9.38% (above 0%: growing) | +32.26% (above 0%: growing) | +35.89% (above 0%: growing) | 79.69% | 13.43% | Compare |
| GRAB Grab Holdings Limited | $12.7B | 22.8× | 32.6× | +21.73% (above 0%: growing) | +500.00% (above 0%: growing) | −40.38% (below 0%: shrinking) | 43.63% | 1.91% | Compare |
| FIG Figma, Inc. | $12.1B | — (loss-making) | — (loss-making) | +48.25% (above 0%: growing) | n/m | −16.79% (below 0%: shrinking) | 83.66% | (31.69%) | Compare |
| MANH Manhattan Associates, Inc. | $12.1B | 58.0× | 40.5× | +9.31% (above 0%: growing) | −8.51% (below 0%: shrinking) | +27.98% (above 0%: growing) | 56.53% | 22.24% | Compare |
| FROG JFrog Ltd. | $12.0B | — (loss-making) | — (loss-making) | +28.73% (above 0%: growing) | n/m | +51.58% (above 0%: growing) | 77.93% | (8.09%) | Compare |
| HUBS HubSpot, Inc. | $11.6B | 80.7× | 56.8× | +19.83% (above 0%: growing) | n/m | +44.84% (above 0%: growing) | 82.35% | 4.75% | |
| CHYM Chime Financial, Inc. | $11.0B | — (loss-making) | 54.6× | +26.81% (above 0%: growing) | n/m | +749.07% (above 0%: growing) | 88.82% | 3.18% | Compare |
| BSY Bentley Systems, Incorporated | $10.5B | 37.6× | 28.9× | +12.80% (above 0%: growing) | +13.64% (above 0%: growing) | +11.94% (above 0%: growing) | 81.99% | 21.57% | Compare |
| PAYC Paycom Software, Inc. | $10.2B | 24.6× | 14.5× | +9.84% (above 0%: growing) | +47.17% (above 0%: growing) | +212.66% (above 0%: growing) | 83.23% | 31.72% | Compare |
| Median of peers | $12.0B | 37.6× | 30.8× | +17.27% | +32.26% | +31.94% | 80.84% | 8.31% |
HubSpot, Inc. (HUBS) key facts
- Strength: HubSpot, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $3.1 billion, up 19.2% from fiscal 2024.
- HubSpot, Inc. (HUBS) is a Software Application company in the Technology sector, listed on the New York Stock Exchange.
- As of October 9, 2026, HUBS traded at $228.30, a market capitalization of $11.6 billion.
- Return on equity was 2.31% and debt-to-equity 0.00.
- Its Piotroski F-score is 6 out of 9 and its Altman Z-score is 7.91 (safe zone) for fiscal 2025.