Saturday 17 October 2026
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The Honest Company, Inc.
HNST Consumer Defensive Household & Personal Products
The Honest Company, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $371.3 million, down 1.86% from fiscal 2024. In the quarter to June 2026, revenue fell 10.9%, EPS grew 233.3% and free cash flow grew 3,911.7%, each against the same quarter a year earlier.
5.00
0.12
−2.34%
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Analyst price targets
Free accountTen years at a glance Fiscal years to December
| Group | Line | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Trend | 2026e | 2027e | 2028e |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Price, $ | |||||||||||||||
| Price, $ | Low | — | — | — | — | — | 7.21 | 2.54 | 1.06 | 2.40 | 2.31 |
Analyst estimates 2026–2028 Powerpack |
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| High | — | — | — | — | — | 23.88 | 8.28 | 3.75 | 8.97 | 7.10 | |||||
| People | |||||||||||||||
| People | Employees | — | — | — | — | 191 | 187 | 198 | 176 | 164 | 174 | ||||
| Revenue/emp, $m | — | — | — | 0.00 | 1.57 | 1.70 | 1.58 | 1.96 | 2.31 | 2.13 | |||||
| Income, $m | |||||||||||||||
| Income, $m | Revenue | — | — | — | 236 | 301 | 319 | 314 | 344 | 378 | 371 | ||||
| Gross margin, % | — | — | — | 32.20 | 35.90 | 34.26 | 29.43 | 29.19 | 38.23 | 33.33 | |||||
| EBT | — | — | — | (31) | (14) | (39) | (49) | (39) | (6) | (15) | |||||
| EBT margin, % | — | — | — | (13.17) | (4.78) | (12.11) | (15.59) | (11.37) | (1.60) | (4.17) | |||||
| Net income | — | 0 | — | (31) | (14) | (39) | (49) | (39) | (6) | (16) | |||||
| Depreciation | — | — | — | 8 | 5 | 4 | 9 | 9 | 9 | 10 | |||||
| Per share, $ | |||||||||||||||
| Per share, $ | Revenue | — | — | — | 6.95 | 8.82 | 4.48 | 3.40 | 3.64 | 3.77 | 3.34 | ||||
| Earnings | — | — | — | (0.92) | (0.42) | (0.43) | (0.53) | (0.42) | (0.06) | (0.14) | |||||
| Cash flow | — | — | — | (0.59) | (0.35) | (0.54) | (0.83) | 0.20 | 0.02 | 0.14 | |||||
| Capex | — | — | — | (0.02) | (0.01) | 0.00 | (0.02) | (0.02) | (0.01) | (0.01) | |||||
| Free cash flow | — | — | — | (0.61) | (0.36) | (0.54) | (0.84) | 0.19 | 0.01 | 0.12 | |||||
| Book value | — | — | — | (6.79) | (6.95) | 2.52 | 1.59 | 1.30 | 1.74 | 1.53 | |||||
| Shares, m | — | — | — | 34 | 34 | 71 | 92 | 95 | 100 | 111 | |||||
| Valuation, × | |||||||||||||||
| Valuation, × | P/E | — | — | — | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | ||||
| P/S | — | — | — | 1.76 | 1.76 | 1.81 | 0.86 | 0.88 | 1.84 | 0.77 | |||||
| P/B | — | — | — | 0.00 | 0.00 | 3.21 | 1.84 | 2.45 | 3.99 | 1.69 | |||||
| EV/Sales | — | — | — | 1.72 | 1.72 | 1.63 | 0.93 | 0.89 | 1.74 | 0.63 | |||||
| EV/FCF | — | — | — | (23.48) | (23.48) | (13.54) | (3.74) | 17.48 | 649.64 | 17.26 | |||||
| Cash, $m | |||||||||||||||
| Cash, $m | Operating cash flow | — | — | — | (20) | (12) | (38) | (76) | 19 | 2 | 15 | ||||
| Capex | — | — | — | (1) | 0 | 0 | (2) | (2) | (1) | (2) | |||||
| Free cash flow | — | — | — | (21) | (12) | (38) | (78) | 18 | 1 | 14 | |||||
| Balance, $m | |||||||||||||||
| Balance, $m | Working capital | — | — | — | 129 | 119 | 165 | 126 | 101 | 154 | 152 | ||||
| Total debt | — | — | — | 39 | 38 | 38 | 30 | — | — | — | |||||
| Net debt | — | — | — | (46) | (27) | (56) | (15) | (33) | (75) | (90) | |||||
| Shareholders’ equity | — | — | — | (230) | (237) | 179 | 146 | 123 | 174 | 170 | |||||
| Returns, % | |||||||||||||||
| Returns, % | ROA | — | — | — | (26.56) | (6.09) | (15.07) | (19.10) | (17.75) | (2.73) | (6.64) | ||||
| ROIC | — | — | — | 0.00 | 0.00 | (18.64) | (23.72) | (26.93) | (4.00) | (14.41) | |||||
| ROE | — | — | — | 13.31 | 6.19 | 134.03 | (30.12) | (29.12) | (4.12) | (9.12) | |||||
Negative figures in brackets.
Fiscal years to Dec 2025 · latest quarter Jun 2026
Charts ten years each
The Honest Company, Inc. vs peers in Household & Personal Products (Q) = latest quarter vs a year earlier
| Company | Market cap | P/E | Fwd P/E | Revenue growth (Q) | EPS growth (Q) | FCF growth (Q) | Gross margin (Q) | EBIT margin (Q) | Compare |
|---|---|---|---|---|---|---|---|---|---|
| SPB Spectrum Brands Holdings Inc. | $1.8B | 23.9× | 16.1× | +7.68% (above 0%: growing) | n/m | +2.37% (above 0%: growing) | 49.17% | 2.11% | Compare |
| EPC Edgewell Personal Care Company | $1.3B | — (loss-making) | 192× | +1.73% (above 0%: growing) | −51.61% (below 0%: shrinking) | +3.83% (above 0%: growing) | 42.54% | 4.39% | Compare |
| ODD ODDITY Tech Ltd. | $1.1B | 74.8× | — (loss-making) | −25.14% (below 0%: shrinking) | −68.97% (below 0%: shrinking) | −7.74% (below 0%: shrinking) | 68.66% | (0.70%) | Compare |
| HELE Helen of Troy Limited | $690.7M | — (loss-making) | 9.3× | +2.12% (above 0%: growing) | n/m | +304.51% (above 0%: growing) | 52.19% | 5.20% | Compare |
| HNST The Honest Company, Inc. | $549.3M | — (loss-making) | 105× | −10.87% (below 0%: shrinking) | +233.33% (above 0%: growing) | +3,911.74% (above 0%: growing) | 48.45% | 11.50% | |
| MAGN Magnera Corporation | $402.8M | — (loss-making) | — (loss-making) | +2.15% (above 0%: growing) | n/m | −115.38% (below 0%: shrinking) | 13.07% | 2.57% | Compare |
| NUS Nu Skin Enterprises, Inc. | $253.6M | — (loss-making) | 5.9× | −17.10% (below 0%: shrinking) | n/m | −86.06% (below 0%: shrinking) | 68.20% | (18.53%) | Compare |
| ACU Acme United Corporation. | $237.5M | 23.9× | 31.0× | +16.15% (above 0%: growing) | +4.76% (above 0%: growing) | +155.61% (above 0%: growing) | 42.55% | 10.89% | Compare |
| YSG Yatsen Holding Limited Sponsored ADR | $169.0M | — (loss-making) | 32.2× | +10.97% (above 0%: growing) | n/m | +14.56% (above 0%: growing) | 73.88% | (11.55%) | Compare |
| Median of peers | $546.7M | 23.9× | 23.6× | +2.14% | −51.61% | +3.10% | 50.68% | 2.34% |
The Honest Company, Inc. (HNST) key facts
- Concern: The Honest Company, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $371.3 million, down 1.86% from fiscal 2024.
- The Honest Company, Inc. (HNST) is a Household & Personal Products company in the Consumer Defensive sector, listed on Nasdaq.
- As of October 16, 2026, HNST traded at $5.00, a market capitalization of $549.3 million.
- Return on equity was −9.12% and debt-to-equity 0.00.
- Its Piotroski F-score is 4 out of 9 and its Altman Z-score is 2.16 (grey zone) for fiscal 2025.
The Honest Company, Inc. (HNST) Latest News
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