Helen of Troy Limited (HELE) vs The Honest Company, Inc. (HNST)

Helen of Troy Limited and The Honest Company, Inc. are both Household & Personal Products companies. Helen of Troy Limited is the larger, with a market value of $883.5M against $476.3M — 1.9× the size. Helen of Troy Limited has negative trailing earnings, so its P/E is not meaningful; The Honest Company, Inc. trades at 6.1×. Helen of Troy Limited grew revenue faster over the last twelve months: 0.32% against −12.8%. The Honest Company, Inc. has the higher net margin (23.5% vs −5.43%) and the lower return on invested capital (−5.50% vs 1.00%). Across the 18 metrics below, The Honest Company, Inc. leads on 10 and Helen of Troy Limited on 8.

Valuation

Metric HELE HNST Household & Personal Products median
P/E n/m 6.11 25.45
P/S 0.48 1.45 1.17
P/B 1.02 1.84 2.43
Price to free cash flow n/m 9.97 20.67
EV/EBITDA 19.47 n/m 13.40
EV/Sales 0.84 1.25 1.24
Earnings yield (11.61%) 16.38% 1.13%
Free cash flow yield (9.05%) 10.03% 3.81%

Profitability

Metric HELE HNST Household & Personal Products median
Gross margin 47.37% 37.58% 46.90%
Operating margin 1.31% (4.22%) 1.31%
Net margin (5.43%) 23.47% 2.32%
Free cash flow margin 8.08% 14.54% 4.87%
Return on equity (11.15%) 34.60% 4.67%
Return on assets (4.41%) 28.29% 0.00%
Return on invested capital 1.00% (5.50%) 0.57%

Growth

Metric HELE HNST Household & Personal Products median
Revenue growth (TTM) 0.32% (12.81%) 2.91%
EPS growth (last fiscal year) (827.75%) (133.33%) (5.01%)
Revenue growth, 5-year CAGR (3.17%) 4.32% 1.39%
Net income growth, 5-year CAGR 0.00% 0.00% 0.00%

Health

Metric HELE HNST Household & Personal Products median
Debt to equity 0.79 0.00 0.44
Current ratio 1.65 4.26 1.75
Net debt to EBITDA (1.05) 10.05 1.37

Dividend

Metric HELE HNST Household & Personal Products median
Dividend yield — — 2.48%
Payout ratio — — 0.74

Size

Metric HELE HNST Household & Personal Products median
Market cap 883.47m 476.34m 671.37m

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