stockrowThe Honest Company, Inc. (HNST) vs Nu Skin Enterprises, Inc. (NUS)
- The Honest Company, Inc. HNST 4.45 +0.23%
- Nu Skin Enterprises, Inc. NUS 4.57 −8.42%
The Honest Company, Inc. and Nu Skin Enterprises, Inc. are both Household & Personal Products companies. The Honest Company, Inc. is the larger, with a market value of $476.3M against $220.5M — 2.2× the size. Nu Skin Enterprises, Inc. has negative trailing earnings, so its P/E is not meaningful; The Honest Company, Inc. trades at 6.1×. The Honest Company, Inc. grew revenue faster over the last twelve months: −12.8% against −15.4%. The Honest Company, Inc. has the higher net margin (23.5% vs −15.7%) and the lower return on invested capital (−5.50% vs −1.15%). Across the 20 metrics below, The Honest Company, Inc. leads on 12 and Nu Skin Enterprises, Inc. on 8.
Valuation
Profitability
| Metric | HNST | NUS | Household & Personal Products median |
|---|---|---|---|
| Gross margin | 37.58% | 69.19% | 46.90% |
| Operating margin | (4.22%) | (0.76%) | 1.31% |
| Net margin | 23.47% | (15.73%) | 2.32% |
| Free cash flow margin | 14.54% | 0.78% | 4.87% |
| Return on equity | 34.60% | (32.53%) | 4.67% |
| Return on assets | 28.29% | (16.87%) | 0.00% |
| Return on invested capital | (5.50%) | (1.15%) | 0.57% |
Growth
Health
Dividend
Size
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