Direct Digital Holdings, Inc. DRCT

1.57 (0.01) (0.63%) as of 25 Sep
Market cap
$1.3M
P/E
0.0×

Insider Decisions

Total sells 0.12
in millions of $
Nov 25 Feb 26 May 26 Aug 26
Buy — — — — — — — — — — — —
Sell — 2 — 1 — — — — 3 — — 1
Insider Ownership 0.00%

Capital & Financial Ratios

Market Cap 1.27
Revenue 30.91
Net Income (26.75)
Free Cash Flow (5.44)
Net Debt 16.96
Current Ratio 0.14
Debt/Equity (1.26)
P/E ratio 0.00
P/S ratio 0.04
P/B ratio 0.00
Past 5Y EPS Growth (39.37%)
This Y EPS Growth 92.73%
Next Y EPS Growth 67.65%
Next 5Y EPS Growth —
in millions of $

Dividends

Payout Ratio 0.00
Annual Dividend Rate —
Annual Dividend Yield —

Assets vs Liabilities

2023 2024 2025 Q'26
Cash 5 1 1 1
Receivables 37 5 3 3
Inventory — — — —
Other — — — —
43 9 5 5
2023 2024 2025 Q'26
Payables 34 8 8 10
ST’ Debt 1 4 12 17
Other 0 0 0 —
40 13 26 32
in millions of $

Compound Annual Growth

10y 5y 3y
Sales — 22.69% (27.05%)
Cash Flow — 0.00% 0.00%
Earnings — 0.00% 0.00%
Book Value — 0.00% 0.00%

Revenue

Mar Jun Sep Dec Year
’26 7 8 — — —
’25 8 10 8 8 35
’24 22 22 9 9 62
’23 21 35 59 41 157
’22 11 21 26 31 89
’21 6 11 8 13 38
’20 — — — 7 12
in millions of $ · fiscal quarters ending in the months shown

Operating Cash Flow

Mar Jun Sep Dec Year
’26 (1) (1) — — —
’25 (3) (3) (2) (2) (9)
’24 (6) (4) 3 (2) (9)
’23 3 0 1 (2) 3
’22 (1) 1 3 (1) 2
’21 4 (1) 1 1 4
’20 — — — (1) (1)
in millions of $ · fiscal quarters ending in the months shown

Free Cash Flow

Mar Jun Sep Dec Year
’26 (1) (1) — — —
’25 (3) (3) (2) (2) (9)
’24 (6) (4) 3 (2) (9)
’23 3 0 1 (2) 2
’22 (1) 1 3 (2) 1
’21 4 (1) 1 1 4
’20 — — — (1) (1)
in millions of $ · fiscal quarters ending in the months shown

EPS

Mar Jun Sep Dec Year
’26 (10.32) (5.78) — — —
’25 (76.92) (50.55) (52.75) (88.00) (303.16)
’24 (48.35) (35.16) (156.04) (118.68) (364.83)
’23 (19.78) 17.58 50.55 (17.58) 28.57
’22 (19.78) 39.56 13.19 2.20 37.36
’21 (5.23k) 10.73k (1.46k) (10.65k) (9.69k)
’20 — — — — (6.65k)
fiscal quarters ending in the months shown

Target Price Range

Analyst price targets

Recommendation Rating

2
1Buy 2 3Hold 4 5Sell
2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028
— — — — — — 255.20 431.20 112.20 11.44

Analyst estimates 2026–2028

Powerpack
Low Price
— — — — — — 1,207.80 3,832.40 7,894.48 574.20
High Price
— — — — 52 57 69 90 79 73
Employees
— — — 0 0 1 1 2 1 0
Revenue/Emp
— — — 6 12 38 89 157 62 35
Revenue
— — — 1.92% 41.45% 48.32% 32.81% 23.92% 27.92% 30.03%
Gross Margin
— — — (1) (1) (1) 4 (6) (14) (28)
EBT
— — — (14.09%) (7.18%) (3.79%) 5.03% (3.99%) (22.12%) (79.91%)
EBT Margin
— 0 — (1) (1) (2) 4 (7) (20) (28)
Net Income
— — — — 1 2 3 3 3 5
Depreciation
— — — 2.24 124,775.00 190,684.50 6,873.85 11,552.21 3,664.00 450.57
Revenue/Sh
— — — (0.32) (6,653.41) (9,690.11) 37.36 30.77 (364.83) (303.16)
Earnings/Sh
— — — 0.08 (5,745.00) 18,756.00 158.77 188.09 (508.71) (115.68)
Cash Flow/Sh
— — — 0.00 0.00 0.00 (52.92) (13.09) (1.00) (1.13)
Capex/Sh
— — — 0.08 (5,745.00) 18,756.00 105.85 175.00 (509.71) (116.81)
Free CF/Sh
— — — (0.32) 23,683.00 (1,874.50) 430.38 (398.46) (1,160.59) (91.21)
Book Value/Sh
— — — 3 0 0 0 0 0 0
Shares
— — — 0.00 0.00 0.00 16.03 102.57 0.00 0.00
PE Ratio
— — — 0.00 0.00 0.00 0.08 0.25 0.10 0.03
PS Ratio
— — — 0.00 0.00 0.00 1.31 0.00 0.00 0.00
PB Ratio
— — — 0.42 0.42 0.42 0.30 0.41 0.64 0.36
EV/Sales
— — — 4.32 4.32 4.32 13.08 27.22 (4.57) (1.39)
EV/FCF
— — — 0 (1) 4 2 3 (9) (9)
Op' Cash Flow
— — — — — — (1) 0 0 0
Capex
— — — 0 (1) 4 1 2 (9) (9)
FCF
— — — (2) 0 4 7 3 (5) (22)
Working Cap'
— — — 1 13 21 24 30 35 12
Total Debt
— — — 0 12 16 20 25 34 11
Net Debt
— — — (1) 2 0 6 (5) (20) (7)
Sh' Equity
— — — (38.48%) (5.15%) (4.52%) 0.44% (3.45%) (13.14%) (101.20%)
ROA
— — — 0.00% (3.75%) 17.47% 19.74% (7.00%) (58.54%) (209.68%)
ROIC
— — — (120.39%) (123.72%) (151.21%) 7.85% (2,493.18%) 49.59% 174.61%
ROE
predictions in italic, sparklines do not include predictions

All 10 years →

Fiscal years to Dec 2025 · latest quarter Jun 2026

Direct Digital Holdings, Inc. (DRCT) key facts

  • Direct Digital Holdings, Inc. (DRCT) is an Advertising Agencies company in the Communication Services sector, listed on Nasdaq.
  • Direct Digital Holdings, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $34.7 million, down 44.3% from fiscal 2024.
  • As of September 25, 2026, DRCT traded at $1.57, a market capitalization of $1.3 million.
  • Return on equity was 174.6% and debt-to-equity -1.26.

Source: company filings (standardised) and stockrow calculations.

Direct Digital Holdings, Inc. (DRCT) Latest News

News by impact score

Fine-tune

19 Aug

3 transcript

Direct Digital Holdings Inc. conducted its Q2 2026 earnings call, reviewing quarterly financial results, operational metrics, and forward-looking guidance. Quarterly earnings discussion supplies performance data and outlook that can shift near-term investor views without guaranteeing structural change.

13 Aug

4 transcript

DRCT Q2 2026 earnings call highlighted strategic shifts to drive growth, operational changes and market positioning. Strategic shifts announced during earnings call point to major moves that could significantly alter company trajectory.

3 transcript

Direct Digital Holdings, Inc. (DRCT) released Q2 2026 earnings call details covering financial results and operational updates. Q2 earnings data can shift near-term investor views and trading activity without altering long-term strategy.

12 Aug

4

Direct Digital Holdings reported its second quarter 2026 financial results. Quarterly earnings reports directly shape valuation and investor outlook for the company.

25 Jun

3

Direct Digital Holdings, Inc. (DRCT) receives a Buy rating upgrade. Buy rating upgrade may lift short-term investor sentiment and trading volume for DRCT.

1 Jun

4 transcript

Direct Digital Holdings, Inc. (DRCT) released Q4 2025 earnings transcript. Q4 earnings results and outlook can significantly shift investor views and stock trajectory.

12 May

3

Direct Digital Holdings Inc (DRCT) Q1 2026 earnings call highlights navigating challenges with strategic adjustments amid financial pressures and market dynamics. Q1 2026 earnings highlights reveal challenges affecting financial performance and operations but balanced by strategic navigation.

11 May

4

Direct Digital Holdings, Inc. (DRCT) Q1 2026 earnings call summary details quarterly financial results, operational updates, and forward guidance. Q1 2026 earnings call summary provides key financial metrics and outlook that can significantly sway investor sentiment and stock trajectory.

4 transcript

Direct Digital Holdings (DRCT) released Q1 2026 earnings call transcript detailing quarterly financial results, management discussion, and forward-looking guidance. Q1 2026 earnings transcript discloses financial performance and strategic outlook with potential to significantly sway investor sentiment and stock trajectory.

4

Direct Digital Holdings, Inc. (DRCT) reported first quarter 2026 financial results. Quarterly earnings reports typically drive significant shifts in stock performance and investor sentiment based on revealed financial metrics.

23 Apr

3

Direct Digital Holdings, Inc. (DRCT) announced a reverse stock split to consolidate shares and potentially meet exchange listing requirements. Reverse stock splits often reflect efforts to boost share price for compliance but signal underlying financial pressures with moderate effects on market sentiment and performance.

8 Apr

4

Direct Digital Holdings Inc (DRCT) Q4 2025 earnings call highlights focus on navigating operational challenges while outlining strategies for growth and financial stability. Q4 2025 earnings highlights addressing challenges directly influence financial performance, investor sentiment, and strategic trajectory.

3 Apr

4

Direct Digital Holdings, Inc. (DRCT) released Q4 2025 earnings call summary highlighting financial results, operational updates, and future outlook. Q4 earnings call summary details financial performance and strategic guidance directly shaping DRCT's market trajectory and investor confidence.

31 Mar

4

Direct Digital Holdings, Inc. (DRCT) reported fourth quarter and full-year 2025 financial results. Quarterly and annual financial results directly shape investor sentiment, stock valuation, and company trajectory.

12 Feb

3

Direct Digital Holdings, Inc. has regained compliance with the Nasdaq bid price requirement after its stock price rose above the minimum threshold of $1. The company had previously been notified by Nasdaq about its non-compliance due to its stock trading below this level for an extended period. Following the recent increase in share price, Direct Digital Holdings is now in good standing with Nasdaq regulations. Regaining compliance with Nasdaq requirements can positively influence investor sentiment and stabilize the company's market position.

10 Feb

3

Orange 142 and the Pigeon Forge Department of Tourism have released a case study showcasing the effectiveness of AI-driven search technology in enhancing tourism marketing strategies. The study highlights how AI can optimize search results, improve user engagement, and ultimately drive tourism traffic to Pigeon Forge. By leveraging advanced algorithms, the partnership aims to attract more visitors and boost local economic growth through targeted advertising and personalized experiences. The implementation of AI-driven search technology may enhance marketing effectiveness and user engagement, impacting Direct Digital Holdings' competitive positioning.

14 Jan

3

Orange 142 has launched a dedicated high-compliance practice aimed at serving regulated industries. This initiative is designed to address the unique challenges faced by companies in sectors such as finance, healthcare, and pharmaceuticals, ensuring adherence to stringent regulatory requirements. The new practice will leverage Orange 142's expertise in digital marketing and compliance to provide tailored solutions that meet the needs of these industries. The establishment of a high-compliance practice may enhance Direct Digital Holdings' competitive positioning in regulated markets.

8 Jan

3

Direct Digital Holdings, Inc. announced a reverse stock split at a ratio of 1-for-10, effective on October 30, 2023. This decision aims to increase the per-share trading price of its common stock, which is necessary for compliance with Nasdaq listing requirements. The company believes that the reverse split will enhance its appeal to institutional investors and improve liquidity in the market. Shareholders will receive one new share for every ten shares they currently own, and the total number of shares outstanding will be reduced accordingly. The reverse stock split may improve the stock's market perception and compliance with listing requirements, but its overall impact on long-term performance remains limited.

13 Nov

3

Direct Digital Holdings, Inc. has regained compliance with Nasdaq's stockholders' equity requirement, following a successful increase in its equity levels. The company had previously faced challenges meeting the minimum equity threshold but has now addressed these concerns, allowing it to maintain its listing on the exchange. This development is expected to bolster investor confidence and stabilize the company's market position. Regaining compliance with Nasdaq's requirements positively influences investor sentiment and market stability.

7 Nov

4

Direct Digital Holdings, Inc. (DRCT) reported its Q3 2025 earnings, highlighting strategic partnerships and growth initiatives. The company emphasized its focus on expanding its digital advertising capabilities and enhancing client relationships. Key metrics showed positive trends in revenue and operational efficiency, indicating a solid performance in a competitive market. Management expressed optimism about future prospects and ongoing projects aimed at strengthening market position. Strategic partnerships and growth initiatives are likely to significantly impact future performance and investor sentiment.

6 Nov

4

Direct Digital Holdings, Inc. (DRCT) reported its financial results for the third quarter of 2025, highlighting key metrics such as revenue growth and profitability. The company demonstrated a strong performance compared to previous quarters, driven by increased demand for digital advertising solutions. Management expressed optimism about future growth prospects and strategic initiatives aimed at expanding market share. The results reflect the company's ongoing efforts to adapt to changing market conditions and enhance operational efficiency. Strong financial performance and strategic initiatives indicate significant potential for future growth and market positioning.

4

Direct Digital Holdings, Inc. has expanded its equity reserve facility to $100 million, enhancing its financial flexibility and capacity for growth. This expansion is expected to support the company's strategic initiatives and operational needs, positioning it for future opportunities in the digital advertising market. The expansion of the equity reserve facility significantly enhances financial flexibility and supports strategic growth initiatives.

3

Direct Digital Holdings, Inc. (DRCT) reported a loss for Q3, falling short of revenue estimates. The company's financial performance has raised concerns among investors, as it struggles to meet market expectations. This disappointing report may impact investor sentiment and the company's future outlook. The missed revenue estimates and reported loss indicate potential challenges in financial performance that could affect market positioning.

4 Nov

4

Orange 142 and ReachTV have launched a pioneering travel and tourism advertising platform, aiming to enhance the advertising landscape for the travel industry. This innovative platform is designed to connect brands with travelers through targeted advertising, leveraging ReachTV's extensive network in airports and hotels. The collaboration seeks to provide a unique advertising experience that caters specifically to the needs of the travel sector, potentially transforming how tourism-related brands engage with consumers. The launch of a new advertising platform specifically for travel and tourism could significantly enhance Direct Digital Holdings' market positioning and revenue opportunities.

9 Oct

3

Colossus SSP has launched its 2025 Momentum Program, receiving backing from Digitas. This initiative aims to enhance digital advertising capabilities and drive growth in the programmatic advertising space. The collaboration is expected to leverage advanced technology and data-driven strategies to improve performance and client outcomes. The launch of the 2025 Momentum Program could moderately influence Direct Digital Holdings' competitive positioning in the digital advertising market.

11 Aug

4

Direct Digital Holdings, Inc. has successfully raised $25 million in Series A preferred equity. This funding round is aimed at enhancing the company's growth initiatives and expanding its operational capabilities. The capital will be utilized to strengthen its market position and support strategic objectives. The significant capital infusion is expected to enhance growth initiatives and operational capabilities, likely impacting the company's future performance.

6 Aug

3 transcript

Direct Digital Holdings, Inc. (DRCT) reported its Q2 2025 earnings, highlighting challenges faced in the current market environment. The company is navigating various obstacles while focusing on strategic initiatives to enhance performance and maintain competitiveness. Key metrics and future outlook were discussed, emphasizing the need for adaptability in a changing landscape. Challenges and strategic initiatives discussed are expected to moderately influence financial performance and competitive positioning.

5 Aug

3

Direct Digital Holdings, Inc. (DRCT) reported a loss for Q2, falling short of revenue estimates. The company's financial performance has raised concerns among investors, as it struggles to meet market expectations. This underperformance may impact future growth and investor sentiment. The revenue shortfall and reported loss indicate potential challenges in financial performance that could affect investor confidence.

3

Direct Digital Holdings, Inc. (DRCT) reported its financial results for the second quarter of 2025, highlighting key metrics such as revenue growth and profitability. The company demonstrated resilience in a competitive market, with strategic initiatives contributing to its performance. Management expressed optimism about future prospects and ongoing projects aimed at enhancing operational efficiency and market reach. The financial results indicate moderate growth and strategic initiatives that may influence future performance but are not expected to drastically change the company's trajectory.

12 Jun

3

Orange 142 has released a Gaming Best Practices Guide aimed at assisting marketers in enhancing their in-game advertising strategies. The guide provides insights and recommendations for effectively engaging with gamers and optimizing ad placements within gaming environments. This initiative is part of a broader effort to leverage the growing gaming market and improve advertising effectiveness. The release of the guide may moderately influence Direct Digital Holdings' competitive positioning in the advertising sector.

stockrow.com/DRCT · Data as of Jun 30, 2026 · For information only; not investment advice. · © 2026 stockrow.com