Direct Digital Holdings, Inc. (DRCT) vs Society Pass Incorporated (SOPAQ)
Direct Digital Holdings, Inc. and Society Pass Incorporated are both Advertising Agencies companies. Direct Digital Holdings, Inc. is the larger, with a market value of $1.3M against $980.0K — 1.3× the size. Society Pass Incorporated grew revenue faster over the last twelve months: 3.50% against −15.2%. Direct Digital Holdings, Inc. has the higher net margin (−90.9% vs −146.0%) and the lower return on invested capital (−290.8% vs −94.5%). Across the 16 metrics below, Society Pass Incorporated leads on 10 and Direct Digital Holdings, Inc. on 6.
Valuation
Profitability
| Metric | DRCT | SOPAQ | Advertising Agencies median |
|---|---|---|---|
| Gross margin | 30.38% | 45.75% | 44.25% |
| Operating margin | (47.19%) | (143.39%) | 0.00% |
| Net margin | (90.94%) | (146.00%) | (6.98%) |
| Free cash flow margin | (17.61%) | (261.56%) | 0.00% |
| Return on equity | 146.35% | (152.00%) | 0.00% |
| Return on assets | (133.05%) | (42.28%) | 0.00% |
| Return on invested capital | (290.84%) | (94.52%) | 0.00% |
Growth
Health
Dividend
Size
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