Booking Holdings Inc.

BKNG Consumer Cyclical Travel Services

Booking Holdings Inc.’s revenue for fiscal 2025 (year ended December 2025) was $26.9 billion, up 13.4% from fiscal 2024.

Revenue
−1.28%
EPS
+6.73%
Free cash flow
−22.0%
Total debt
+18.0%

Quarter to September 2026, against a year earlier

164.25 4.47 −2.65%
Market cap
$125.5B
P/E
18.0×
Fwd P/E
14.1×
Dividend yield
0.98%
F-score
6/9
Altman Z
7.08
Beneish M
−2.97
Dividend safety
81/100

Booking Holdings Inc. (BKNG) Return on equity

Alert me on Return on equity

Booking Holdings Inc.'s return on equity over the twelve months to 30 September 2026 was −94.8%, up 17.8 percentage points from fiscal 2025 (−112.6%). Over the past ten years it has ranged from −173.9% (fiscal 2024) to 22,573.7% (fiscal 2023); the current reading is higher than 18% of that period. That is below the Travel Services industry median of 1.26% and below the Consumer Cyclical sector median of 3.20%.

Return on equity, annual

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Annual newest first

Period Return on equity Change (points)
FY2025 −112.6% 61.31
FY2024 −173.9% (22,747.60)
FY2023 22,573.7% 22,505.42
FY2022 68.3% 47.21
FY2021 21.1% 19.96
FY2020 1.09% (65.02)
FY2019 66.1% 26.22
FY2018 39.9% 17.68
FY2017 22.2% (0.73)
FY2016 22.9% (6.45)

Against its own ten years

Low −173.9% High 22,573.7%
Ten-year median 22.9%
Current reading's percentile 18

Return on equity against peers

Company Return on equity
VIK Viking Holdings Ltd. compare 194.5%
EXPE Expedia Group, Inc. compare 76.5%
RCL Royal Caribbean Cruises Ltd. compare 41.0%
ABNB Airbnb, Inc. compare 35.8%
NCLH Norwegian Cruise Line Holdings Ltd. compare 31.2%
CCL Carnival Corporation compare 24.0%
TCOM Trip.com Group Limited Sponsored ADR compare 0.00%
BKNG Booking Holdings Inc. −94.8%
MMYT MakeMyTrip Limited compare −162.4%
Travel Services industry median 1.26%
Consumer Cyclical sector median 3.20%
Market median 0.51%

What Return on equity is

ROE shows how much profit a company earns for its shareholders on the equity they have in the business.

Annual: Net Income Allotted to Shareholders ÷ Average Common Equity; TTM: Net Income Allotted to Shareholders ÷ Average Common Equity (latest quarter)

The full definition of Return on equity →

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