Booking Holdings Inc.

BKNG Consumer Cyclical Travel Services

Booking Holdings Inc.’s revenue for fiscal 2025 (year ended December 2025) was $26.9 billion, up 13.4% from fiscal 2024.

Revenue
−1.28%
EPS
+6.73%
Free cash flow
−22.0%
Total debt
+18.0%

Quarter to September 2026, against a year earlier

168.05 2.92 −1.71%
Market cap
$125.5B
P/E
18.0×
Fwd P/E
14.1×
Dividend yield
0.98%
F-score
6/9
Altman Z
7.08
Beneish M
−2.97
Dividend safety
81/100

Booking Holdings Inc. (BKNG) Operating margin

Alert me on Operating margin

Booking Holdings Inc.'s operating margin over the twelve months to 30 September 2026 was 32.8%, down 0.0 percentage points from fiscal 2025 (32.8%). Over the past ten years it has ranged from −9.28% (fiscal 2020) to 36.8% (fiscal 2018); the current reading is higher than 64% of that period. That is above the Travel Services industry median of 15.6% and above the Consumer Cyclical sector median of 3.88%.

Operating margin, annual

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Annual newest first

Period Operating margin Change (points)
FY2025 32.8% 0.96
FY2024 31.8% 4.52
FY2023 27.3% (2.54)
FY2022 29.9% 7.07
FY2021 22.8% 32.06
FY2020 −9.28% (44.76)
FY2019 35.5% (1.29)
FY2018 36.8% 0.98
FY2017 35.8% 8.74
FY2016 27.1% (8.28)

Quarterly newest first

Period Operating margin Change (points)
Sep 2026 38.4% 4.43
Jun 2026 34.0% 11.02
Mar 2026 23.0% (8.99)
Dec 2025 32.0% (6.70)
43 more quarters

Against its own ten years

Low −9.28% High 36.8%
Ten-year median 31.8%
Current reading's percentile 65

Operating margin against peers

Company Operating margin
BKNG Booking Holdings Inc. 32.8%
RCL Royal Caribbean Cruises Ltd. compare 27.6%
VIK Viking Holdings Ltd. compare 23.3%
ABNB Airbnb, Inc. compare 22.5%
EXPE Expedia Group, Inc. compare 17.2%
TCOM Trip.com Group Limited Sponsored ADR compare 16.1%
CCL Carnival Corporation compare 16.0%
MMYT MakeMyTrip Limited compare 15.2%
NCLH Norwegian Cruise Line Holdings Ltd. compare 13.9%
Travel Services industry median 15.6%
Consumer Cyclical sector median 3.88%
Market median 0.00%

What Operating margin is

EBIT Margin tells an investor how much operating profit, before interest and taxes, a company keeps from each unit of revenue.

EBIT ÷ Revenue

The full definition of Operating margin →

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