Baozun Inc.
BZUN Consumer Cyclical Internet Retail
Baozun Inc.’s revenue for fiscal 2025 (year ended December 2025) was $1.4 billion, up 10.2% from fiscal 2024. In the quarter to June 2026, revenue grew 13.5%, EPS grew 150.0%, free cash flow grew 151.7% and total debt fell 5.57%, each against the same quarter a year earlier. Revenue growth for three consecutive years; insiders bought in the last twelve months.
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Baozun Inc. (BZUN) P/E ratio
Baozun Inc. has no meaningful P/E ratio: its trailing twelve-month earnings is negative. Over the past ten years it has ranged from 0.0× (October 2026) to 411× (October 2021) — the current reading is the lowest in ten years.
P/E ratio, daily
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Annual newest first
| Period | P/E ratio | Change |
|---|---|---|
| FY2025 | 0.0× | — |
| FY2024 | 0.0× | — |
| FY2023 | 0.0× | — |
| FY2022 | 0.0× | — |
| FY2021 | 0.0× | — |
| FY2020 | 36.0× | (22.81%) |
| FY2019 | 46.6× | 11.79% |
| FY2018 | 41.7× | (28.10%) |
| FY2017 | 58.0× | 24.57% |
| FY2016 | 46.6× | — |
Quarterly newest first
| Period | P/E ratio | Change |
|---|---|---|
| Jun 2026 | 0.0× | — |
| Mar 2026 | 0.0× | — |
| Dec 2025 | 0.0× | — |
| Sep 2025 | 0.0× | — |
| 42 more quarters | Free account |
Against its own ten years
P/E ratio against peers
| Company | P/E ratio |
|---|---|
| LOGC ContextLogic Inc. compare | n/m |
| BZUN Baozun Inc. | n/m |
| NXH Neighborhood Intelligence, Inc. compare | n/m |
| ZKH ZKH Group Limited Unsponsored ADR compare | n/m |
| TDUP ThredUp Inc. compare | n/m |
| NEGG Newegg Commerce, Inc. compare | n/m |
| MI NFT Limited compare | 0.0× |
| RERE ATRenew Inc. Sponsored ADR compare | 13.5× |
| HOUR Hour Loop, Inc. compare | 39.2× |
| Internet Retail industry median | 24.3× |
| Consumer Cyclical sector median | 17.3× |
| Market median | 18.1× |
What P/E ratio is
Price to Earnings Ratio shows how much investors pay for each dollar of a company’s annual profit per share.
Stock Price ÷ EPS (Basic) (TTM)