Baozun Inc. (BZUN) vs Newegg Commerce, Inc. (NEGG)

Baozun Inc. and Newegg Commerce, Inc. are both Internet Retail companies. Newegg Commerce, Inc. is the larger, with a market value of $296.4M against $157.9M — 1.9× the size. Baozun Inc. grew revenue faster over the last twelve months: 15.2% against −46.6%. Baozun Inc. has the higher net margin (−1.29% vs −1.55%) and the higher return on invested capital (3.39% vs −4.01%). Across the 18 metrics below, Baozun Inc. leads on 15 and Newegg Commerce, Inc. on 3.

Valuation

Metric BZUN NEGG Internet Retail median
P/E n/m n/m 22.73
P/S 0.11 3.49 0.64
P/B 0.21 29.69 1.65
Price to free cash flow 10.53 n/m 14.11
EV/EBITDA n/m 761.71 15.68
EV/Sales (0.05) 3.46 0.76
Earnings yield (11.22%) (0.43%) (0.11%)
Free cash flow yield 9.50% (1.37%) 0.00%

Profitability

Metric BZUN NEGG Internet Retail median
Gross margin 74.20% 12.36% 43.51%
Operating margin 1.98% (0.55%) 0.08%
Net margin (1.29%) (1.55%) 0.56%
Free cash flow margin 1.06% (4.79%) 0.00%
Return on equity (2.91%) (15.76%) 0.00%
Return on assets (1.44%) (10.66%) 0.00%
Return on invested capital 3.39% (4.01%) 0.00%

Growth

Metric BZUN NEGG Internet Retail median
Revenue growth (TTM) 15.23% (46.64%) 10.60%
EPS growth (last fiscal year) (42.86%) 89.33% —
Revenue growth, 5-year CAGR 0.95% (7.34%) 10.81%
Net income growth, 5-year CAGR 0.00% 0.00% 0.00%

Health

Metric BZUN NEGG Internet Retail median
Debt to equity 0.23 0.21 0.13
Current ratio 1.90 1.55 1.49
Net debt to EBITDA (5.73) 33.33 (0.25)

Dividend

Metric BZUN NEGG Internet Retail median
Dividend yield — — —
Payout ratio 0.00 0.00 0.00

Size

Metric BZUN NEGG Internet Retail median
Market cap 157.91m 296.36m 443.85m

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