Baozun Inc.

BZUN Consumer Cyclical Internet Retail

Baozun Inc.’s revenue for fiscal 2025 (year ended December 2025) was $1.4 billion, up 10.2% from fiscal 2024. In the quarter to June 2026, revenue grew 13.5%, EPS grew 150.0%, free cash flow grew 151.7% and total debt fell 5.57%, each against the same quarter a year earlier. Revenue growth for three consecutive years; insiders bought in the last twelve months.

3.71 0.04 +1.09%
Market cap
$197.1M
P/E
0.0×
Fwd P/E
5.2×
Dividend yield
—
F-score
6/9
Altman Z
1.45
Beneish M
−2.68
Dividend safety
45/100

Baozun Inc. (BZUN) EV/Sales

Alert me on EV/Sales

As of 16 October 2026, Baozun Inc. (BZUN) trades at a EV/Sales of 0.0×. Over the past ten years it has ranged from −0.1× (April 2026) to 5.4× (June 2018); the current reading is higher than 9% of that period. That is below the Internet Retail industry median of 0.7× and below the Consumer Cyclical sector median of 1.0×.

EV/Sales, daily

Embed this chart

Annual newest first

Period EV/Sales Change
FY2025 −0.1× —
FY2024 0.0× —
FY2023 0.0× —
FY2022 0.1× (78.81%)
FY2021 0.5× (59.27%)
FY2020 1.3× (29.50%)
FY2019 1.8× (14.07%)
FY2018 2.1× (23.70%)
FY2017 2.7× 216.06%
FY2016 0.9× 140.23%

Quarterly newest first

Period EV/Sales Change
Jun 2026 −0.1× —
Mar 2026 −0.1× —
Dec 2025 −0.1× —
Sep 2025 0.0× (53.62%)
42 more quarters

Against its own ten years

Low −0.1× High 5.4×
Ten-year median 0.5×
Current reading's percentile 9

EV/Sales against peers

Company EV/Sales
MI NFT Limited compare −20.8×
BZUN Baozun Inc. 0.0×
NXH Neighborhood Intelligence, Inc. compare 0.0×
ZKH ZKH Group Limited Unsponsored ADR compare 0.1×
RERE ATRenew Inc. Sponsored ADR compare 0.2×
NEGG Newegg Commerce, Inc. compare 0.2×
HOUR Hour Loop, Inc. compare 0.4×
TDUP ThredUp Inc. compare 0.8×
LOGC ContextLogic Inc. compare 6.8×
Internet Retail industry median 0.7×
Consumer Cyclical sector median 1.0×
Market median 2.1×

What EV/Sales is

EV/Sales tells an investor how the value of a whole company, counting its debt and cash, compares with the sales it brings in.

((Stock Price × Shares (Basic, Weighted) (latest quarter)) + (Long Term Debt (Total) (latest quarter) + Current Part of Debt (latest quarter)) − Cash & Short Term Investments (latest quarter)) ÷ Revenue (TTM)

The full definition of EV/Sales →

More on BZUN