Baozun Inc.

BZUN Consumer Cyclical Internet Retail

Baozun Inc.’s revenue for fiscal 2025 (year ended December 2025) was $1.4 billion, up 10.2% from fiscal 2024.

Revenue
+13.5%
EPS
+150.0%
Free cash flow
+151.7%
Total debt
−5.57%

Quarter to June 2026, against a year earlier

3.43 0.03 −0.87%
Market cap
$184.8M
P/E
0.0×
Fwd P/E
7.7×
Dividend yield
—
F-score
6/9
Altman Z
1.45
Beneish M
−2.68
Dividend safety
45/100

Baozun Inc. (BZUN) EV/Sales

Alert me on EV/Sales

As of 5 November 2026, Baozun Inc. (BZUN) trades at a EV/Sales of 0.0×. Over the past ten years it has ranged from −0.1× (April 2026) to 5.4× (June 2018); the current reading is higher than 8% of that period. That is below the Internet Retail industry median of 0.8× and below the Consumer Cyclical sector median of 1.0×.

EV/Sales, daily

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Annual newest first

Period EV/Sales Change
FY2025 −0.1× —
FY2024 0.0× —
FY2023 0.0× —
FY2022 0.1× (78.81%)
FY2021 0.5× (59.27%)
FY2020 1.3× (29.50%)
FY2019 1.8× (14.07%)
FY2018 2.1× (23.70%)
FY2017 2.7× 216.06%
FY2016 0.9× 140.23%

Quarterly newest first

Period EV/Sales Change
Jun 2026 −0.1× —
Mar 2026 −0.1× —
Dec 2025 −0.1× —
Sep 2025 0.0× (53.62%)
42 more quarters

Against its own ten years

Low −0.1× High 5.4×
Ten-year median 0.5×
Current reading's percentile 8

EV/Sales against peers

What EV/Sales is

EV/Sales tells an investor how the value of a whole company, counting its debt and cash, compares with the sales it brings in.

((Stock Price × Shares (Basic, Weighted) (latest quarter)) + (Long Term Debt (Total) (latest quarter) + Current Part of Debt (latest quarter)) − Cash & Short Term Investments (latest quarter)) ÷ Revenue (TTM)

The full definition of EV/Sales →

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