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Saturday 17 October 2026 Export NOW’s income statement to Excel — free account

ServiceNow, Inc.

NOW Technology Software Application

ServiceNow, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $13.3 billion, up 20.9% from fiscal 2024. In the quarter to June 2026, revenue grew 24.0%, EPS fell 22.0%, free cash flow fell 10.1% and total debt rose 404.5%, each against the same quarter a year earlier. Member of the S&P 500; revenue growth for ten consecutive years, operating cash flow growth for five; insiders bought in the last twelve months.

141.97 6.60 −4.44%
Market cap
$153.6B
P/E
88.0×
Fwd P/E
56.5×
Dividend yield
—
F-score
4/9
Altman Z
8.31
Beneish M
−2.90
Dividend safety
n/a
Overview Business Profile Financial Analysis Income Statement Balance Sheet Cash Flow Metrics & Ratios Filings 10-Q 10-K

ServiceNow, Inc. (NOW) P/B ratio

Alert me on P/B ratio

As of 16 October 2026, ServiceNow, Inc. (NOW) trades at a P/B ratio of 11.7×. Over the past ten years it has ranged from 4.3× (January 2015) to 44.8× (July 2019); the current reading is higher than 8% of that period. That is above the Software Application industry median of 2.6× and above the Technology sector median of 2.7×.

P/B ratio, daily

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Annual newest first

Period P/B ratio Change
FY2025 12.3× (46.05%)
FY2024 22.7× 23.42%
FY2023 18.4× 19.23%
FY2022 15.4× (55.66%)
FY2021 34.8× (7.22%)
FY2020 37.5× 51.61%
FY2019 24.7× (13.19%)
FY2018 28.5× (1.60%)
FY2017 29.0× (9.97%)
FY2016 32.2× 35.29%

Quarterly newest first

Period P/B ratio Change
Jun 2026 8.2× (11.35%)
Mar 2026 9.2× (24.68%)
Dec 2025 12.3× (27.55%)
Sep 2025 16.9× (13.21%)
42 more quarters

Against its own ten years

Low 4.3× High 44.8×
Ten-year median 26.7×
Current reading's percentile 7

P/B ratio against peers

Company P/B ratio
SAP SAP SE compare 4.9×
UBER Uber Technologies, Inc. compare 5.1×
CRM Salesforce, Inc. compare 5.1×
ADBE Adobe Inc. compare 8.2×
NOW ServiceNow, Inc. 11.7×
SHOP Shopify Inc. compare 17.3×
ADP Automatic Data Processing, Inc. compare 19.3×
DDOG Datadog, Inc. compare 20.2×
SNOW Snowflake Inc. compare 49.7×
Software Application industry median 2.6×
Technology sector median 2.7×
Market median 1.7×

What P/B ratio is

Price to Book Value tells an investor how much the market pays for a company’s shares relative to the accounting net worth that belongs to common shareholders.

Stock Price ÷ (Common Equity (Total) (latest quarter) ÷ Shares (Basic, Weighted) (latest quarter))

The full definition of P/B ratio →

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