Criteo S.A. CRTO
- Market cap
- $924.5M
- P/E
- 8.1×
Follow CRTO
Target Price Range
Analyst price targets
Free account| 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 24.23 | 22.00 | 19.13 | 15.90 | 5.89 | 17.64 | 20.56 | 22.10 | 23.87 | 19.00 |
Analyst estimates 2026–2028 Powerpack |
Low Price
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| 47.81 | 56.00 | 36.66 | 30.85 | 22.48 | 46.65 | 39.40 | 36.76 | 49.93 | 47.27 |
High Price
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| 2,503 | 2,764 | 2,744 | 2,755 | 2,594 | 2,781 | 3,716 | 3,563 | 3,507 | 3,649 |
Employees
|
|||
| 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
Revenue/Emp
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| 1,799 | 2,297 | 2,300 | 2,262 | 2,073 | 2,254 | 2,017 | 1,949 | 1,933 | 1,945 |
Revenue
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| 35.85% | 35.68% | 36.27% | 36.66% | 33.20% | 34.69% | 39.42% | 44.27% | 50.84% | 53.96% |
Gross Margin
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| 120 | 128 | 142 | 135 | 107 | 154 | 42 | 75 | 154 | 204 |
EBT
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| 6.70% | 5.59% | 6.17% | 5.99% | 5.16% | 6.82% | 2.09% | 3.83% | 7.99% | 10.47% |
EBT Margin
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| 87 | 97 | 96 | 96 | 75 | 138 | 11 | 55 | 115 | 149 |
Net Income
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| 63 | 104 | 112 | 97 | 107 | 91 | 150 | 72 | 88 | 129 |
Depreciation
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| 28.41 | 35.26 | 34.61 | 35.17 | 34.05 | 37.13 | 33.61 | 34.71 | 35.27 | 36.74 |
Revenue/Sh
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| 1.30 | 1.40 | 1.33 | 1.41 | 1.18 | 2.21 | 0.15 | 0.95 | 2.04 | 2.73 |
Earnings/Sh
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| 2.42 | 3.77 | 3.92 | 3.47 | 3.04 | 3.64 | 4.27 | 3.99 | 4.71 | 5.88 |
Cash Flow/Sh
|
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| (1.22) | (1.67) | (1.89) | (1.52) | (1.08) | (0.87) | (0.93) | (2.04) | (1.40) | (1.90) |
Capex/Sh
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| 1.20 | 2.10 | 2.04 | 1.94 | 1.97 | 2.77 | 3.34 | 1.96 | 3.31 | 3.98 |
Free CF/Sh
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| 9.63 | 13.78 | 14.56 | 16.14 | 18.94 | 19.74 | 18.02 | 19.79 | 19.72 | 22.40 |
Book Value/Sh
|
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| 63 | 65 | 66 | 64 | 61 | 61 | 60 | 56 | 55 | 53 |
Shares
|
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| 32.46 | 18.91 | 16.96 | 12.20 | 17.38 | 17.51 | 159.10 | 25.93 | 19.25 | 7.55 |
PE Ratio
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| 1.47 | 0.74 | 0.66 | 0.49 | 0.60 | 1.05 | 0.77 | 0.71 | 1.12 | 0.56 |
PS Ratio
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| 4.35 | 1.89 | 1.56 | 1.07 | 1.08 | 1.97 | 1.44 | 1.24 | 2.01 | 0.92 |
PB Ratio
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| 1.37 | 0.56 | 0.50 | 0.31 | 0.37 | 0.80 | 0.57 | 0.50 | 0.96 | 0.38 |
EV/Sales
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| 32.43 | 9.41 | 8.50 | 5.61 | 6.37 | 10.69 | 5.77 | 8.82 | 10.22 | 3.49 |
EV/FCF
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| 153 | 245 | 261 | 223 | 185 | 221 | 256 | 224 | 258 | 311 |
Op' Cash Flow
|
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| (77) | (109) | (125) | (98) | (65) | (53) | (56) | (114) | (77) | (101) |
Capex
|
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| 76 | 137 | 135 | 125 | 120 | 168 | 200 | 110 | 182 | 211 |
FCF
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| 223 | 371 | 329 | 390 | 464 | 592 | 181 | 172 | 178 | 227 |
Working Cap'
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| 86 | 4 | 4 | 4 | 3 | 1 | 0 | 3 | 4 | 11 |
Total Debt
|
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| (185) | (410) | (361) | (414) | (485) | (565) | (398) | (414) | (313) | (354) |
Net Debt
|
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| 610 | 898 | 968 | 1,038 | 1,153 | 1,198 | 1,081 | 1,111 | 1,081 | 1,186 |
Sh' Equity
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| 8.02% | 6.65% | 5.67% | 5.36% | 3.93% | 7.01% | 0.41% | 2.25% | 4.79% | 6.47% |
ROA
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| 17.79% | 17.68% | 15.15% | 14.15% | 10.18% | 14.98% | 2.22% | 6.92% | 12.32% | 15.24% |
ROIC
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| 15.11% | 12.10% | 9.50% | 9.05% | 6.54% | 11.44% | 0.79% | 4.86% | 10.18% | 12.76% |
ROE
|
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Criteo S.A. peers in Advertising Agencies
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|---|---|---|---|
| QNST QuinStreet, Inc. | $831.2M | 10.1× | Compare |
| EVC Entravision Communications Corporation | $719.9M | 247× | Compare |
| CCO Clear Channel Outdoor Holdings, Inc. | $1.2B | 0.0× | Compare |
| NEXN Nexxen International Ltd. Sponsored ADR | $505.7M | 29.9× | Compare |
| Company | Market cap | P/E | Compare |
|---|---|---|---|
| ZD Ziff Davis, Inc. | $1.9B | 3.2× | Compare |
| ADV Advantage Solutions Inc. | $435.3M | 0.0× | Compare |
| STGW Stagwell Inc. | $2.0B | 119× | Compare |
| DV DoubleVerify Holdings, Inc. | $2.1B | 37.3× | Compare |
Criteo S.A. (CRTO) key facts
- Criteo S.A. (CRTO) is an Advertising Agencies company in the Communication Services sector, traded in the US as an ADR.
- Criteo S.A.’s revenue for fiscal 2025 (year ended December 2025) was $1.9 billion, up 0.60% from fiscal 2024.
- Net income was $149.4 million, or $2.73 per share (basic), a net margin of 7.43%.
- As of September 25, 2026, CRTO traded at $16.28, a market capitalization of $924.5 million.
- At that price the stock trades at 8.1× trailing-twelve-month earnings and 0.4× sales.
- Return on equity was 12.8% and debt-to-equity 0.01.
Criteo S.A. (CRTO) Latest News
16 Sep
Criteo S.A. forms reseller partnership with Tyroo to expand regional reach. Partnership aids regional expansion with moderate effects on operations and positioning.
5 Aug
Criteo SA Q2 2026 earnings highlight AI-driven growth offsetting enterprise segment weakness, underscoring the company's pivot to artificial intelligence to sustain performance. AI growth initiatives point to major strategic repositioning likely to reshape revenue trajectory and investor outlook.
Criteo S.A. reported Q2 results with revenue of $444 million, up 7% year-over-year, and retail media revenue growing 29%. The company highlighted expansion in commerce media and AI-driven solutions while noting a $50 million share repurchase authorization. Q2 earnings and growth metrics directly shape near-term stock valuation and guidance expectations.
Criteo S.A. released its second quarter 2026 financial results. Quarterly earnings directly drive stock valuation and investor outlook shifts for Criteo.
29 Jul
Criteo S.A. completes Luxembourg redomiciliation and approves plan to shift domicile to the United States. US domicile shift may alter tax treatment and regulatory oversight without changing core ad-tech operations.
Criteo completes redomiciliation from France to Luxembourg. Board approves next step toward U.S. domicile. Redomiciliation to Luxembourg with planned U.S. move may affect tax obligations and regulatory compliance.
10 Jul
Criteo shares surged this week on strong operational metrics and positive market response. Weekly stock surge signals improved sentiment that may lift near-term valuation without altering long-term trajectory.
6 Jul
Vista Equity and Quinti Capital offered to acquire French adtech firm Criteo S.A. Acquisition offer signals potential full ownership change and strategic overhaul at Criteo.
Criteo received a buyout offer from Vista Equity Partners at a 50%+ premium, driving its stock to the strongest single-day gain in nearly five years. The Trade Desk shares edged modestly higher in response. A 50%+ premium buyout offer from Vista would transfer ownership of Criteo and end its independent public-market trajectory.
Criteo S.A. has attracted takeover bids from equity and investment firms. Takeover bids signal potential acquisition that could substantially alter ownership structure and strategic direction.
Criteo strengthens competitive position via AI-driven retail advertising solutions and targeted governance adjustments. AI retail ads and governance changes may moderately boost product positioning without fundamentally shifting company trajectory.
5 Jul
Albertsons expands deployment of Criteo AI Search. Albertsons pursues changes to its governance rules. Albertsons expansion of Criteo AI Search delivers moderate positive effects on Criteo revenue and market position.
23 Jun
Albertsons Media Collective integrates sponsored product discovery into AI-powered conversational search using Criteo technology. New AI retail media feature expands Criteo ad platform adoption and competitive positioning.
9 Jun
Criteo S.A. is positioned as a Leader in the SPARK Matrix for Retail Media Network and Monetization Platform (RMNMP) 2026 by QKS Group. Leadership recognition in retail media platform evaluation strengthens Criteo's competitive visibility and client acquisition potential.
Criteo S.A. (CRTO) is named a leader in the QKS Group SPARK Matrix™ for Retail Media Network and Monetization Platform, Q2 2026. Leadership placement in retail media evaluation improves visibility and competitive standing in core business area.
7 May
Criteo (CRTO) released its Q1 2026 earnings call transcript detailing financial results, guidance, and executive commentary. Q1 2026 earnings transcript discloses financial performance, forward guidance, and strategic insights directly influencing Criteo's market trajectory.
6 May
Criteo S.A. (CRTO) released Q1 earnings call highlights detailing financial results, revenue growth, profitability metrics, and forward guidance. Q1 earnings highlights disclose key financials and outlook that significantly shape CRTO's market performance and investor expectations.
OpenAI launches self-serve ad platform for ChatGPT, now available to U.S. businesses. OpenAI's ChatGPT ad platform entry threatens Criteo's position in digital advertising by diverting spend to AI-driven self-serve ads.
Criteo S.A. (CRTO) reported first quarter 2026 results. Quarterly earnings reports directly shape financial performance expectations and investor sentiment for Criteo.
30 Apr
New analysis reveals 64.9% of ad fraud originates from repeat actors. Ad fraud dominated by repeat actors underscores persistent industry risks affecting Criteo's ad tech operations and market trust.
21 Apr
Criteo S.A. (CRTO) pledges commitment to geographic expansion to drive growth amid competitive ad tech landscape. Geographic expansion signals major strategic push enhancing market reach and revenue potential.
17 Apr
Criteo and DoorDash expand their retail commerce media partnership. Partnership expansion with DoorDash boosts Criteo's retail media reach and revenue potential significantly.
31 Mar
Criteo expands its GO platform with full self-service access to its AI-powered performance platform, enabling easier adoption for users. Full self-service access to the AI-powered platform represents a major strategic enhancement that could significantly increase user adoption, scalability, and competitive positioning.
27 Mar
Criteo's investor narrative shifts downward as analysts cut price targets amid subdued GenAI expectations. Lower analyst targets and GenAI expectations drive significant negative shift in CRTO's market narrative and investor sentiment.
21 Mar
OpenAI will introduce ads to all ChatGPT free and Go users in the US. OpenAI's ChatGPT ads expansion heightens competition in ad tech, moderately affecting Criteo's positioning and market sentiment.
8 Mar
Criteo pitched its AI Commerce Platform at the Morgan Stanley Conference, detailing a ChatGPT pilot and Commerce Go initiative. AI Commerce Platform pitch with ChatGPT pilot represents major strategic innovation boosting competitive positioning and market sentiment.
2 Mar
Criteo S.A. joins OpenAI's advertising pilot program within ChatGPT to test and deploy ad technologies. Criteo's entry into OpenAI's ChatGPT ad pilot marks a major strategic expansion into AI-powered advertising platforms.
27 Feb
Criteo S.A. (CRTO) shareholders approved the redomiciliation of the company from France to Luxembourg. Redomiciliation to Luxembourg offers tax advantages, regulatory flexibility, and enhanced investor appeal, marking a significant strategic shift.
25 Feb
ADvendio launched an integration with Criteo to enable scalable retail media solutions, allowing advertisers to manage and optimize campaigns across Criteo's retail media network more efficiently. Integration bolsters Criteo's retail media offerings, enhancing competitive positioning and potential revenue in a high-growth sector without fundamentally transforming operations.
13 Feb
Leading independent proxy advisory firms have recommended that shareholders of Criteo S.A. vote in favor of the company's redomiciliation from France to Luxembourg. This move is seen as a strategic decision aimed at enhancing the company's operational flexibility and aligning with its growth objectives. Redomiciliation is a significant strategic move that could enhance operational flexibility and investor sentiment.