Advantage Solutions Inc. (ADV) vs Criteo S.A. (CRTO)
Advantage Solutions Inc. and Criteo S.A. are both Advertising Agencies companies. Criteo S.A. is the larger, with a market value of $924.5M against $435.3M — 2.1× the size. Advantage Solutions Inc. has negative trailing earnings, so its P/E is not meaningful; Criteo S.A. trades at 8.1×. Advantage Solutions Inc. grew revenue faster over the last twelve months: 2.24% against −4.24%. Criteo S.A. has the higher net margin (5.60% vs −7.65%) and the higher return on invested capital (10.5% vs −3.96%). Across the 20 metrics below, Criteo S.A. leads on 16 and Advantage Solutions Inc. on 4.
Valuation
Profitability
| Metric | ADV | CRTO | Advertising Agencies median |
|---|---|---|---|
| Gross margin | 13.37% | 53.60% | 44.25% |
| Operating margin | (3.22%) | 8.03% | 0.00% |
| Net margin | (7.65%) | 5.60% | (6.98%) |
| Free cash flow margin | 3.23% | 9.66% | 0.00% |
| Return on equity | (50.80%) | 9.11% | 0.00% |
| Return on assets | (9.90%) | 5.06% | 0.00% |
| Return on invested capital | (3.96%) | 10.46% | 0.00% |
Growth
Health
Dividend
Size
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