Baidu, Inc. (BIDU) vs Meta Platforms, Inc. (META)
Baidu, Inc. and Meta Platforms, Inc. are both Internet Content & Information companies. Meta Platforms, Inc. is the larger, with a market value of $1.98T against $24.1B — 82.0× the size. Baidu, Inc. has negative trailing earnings, so its P/E is not meaningful; Meta Platforms, Inc. trades at 27.9×. Meta Platforms, Inc. grew revenue faster over the last twelve months: 27.7% against 2.43%. Meta Platforms, Inc. has the higher net margin (29.8% vs −2.38%) and the higher return on invested capital (21.3% vs −2.17%). Across the 20 metrics below, Meta Platforms, Inc. leads on 12 and Baidu, Inc. on 8.
Valuation
Profitability
| Metric | BIDU | META | Internet Content & Information median |
|---|---|---|---|
| Gross margin | 40.92% | 81.75% | 66.84% |
| Operating margin | (5.36%) | 38.08% | (3.41%) |
| Net margin | (2.38%) | 29.84% | (3.02%) |
| Free cash flow margin | 0.00% | 17.95% | 1.75% |
| Return on equity | 0.00% | 29.85% | 0.00% |
| Return on assets | (0.67%) | 18.29% | (0.36%) |
| Return on invested capital | (2.17%) | 21.34% | 0.00% |
Growth
Health
Dividend
Size
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