Alphabet Inc. GOOG
- Market cap
- $4.17T
- P/E
- 16.9×
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Alphabet Inc. (GOOG) EV/Sales
As of 25 September 2026, Alphabet Inc. (GOOG) trades at a EV/Sales of 9.0×. Over the past ten years it has ranged from 3.5× (November 2022) to 11.3× (May 2026); the current reading is higher than 94% of that period. That is above the Internet Content & Information industry median of 1.2× and above the Communication Services sector median of 1.4×.
EV/Sales, daily
Annual
| Period | EV/Sales | Change |
|---|---|---|
| FY2025 | 9.2× | 43.01% |
| FY2024 | 6.5× | 19.37% |
| FY2023 | 5.4× | 42.70% |
| FY2022 | 3.8× | (45.93%) |
| FY2021 | 7.0× | 19.67% |
| FY2020 | 5.9× | 17.00% |
| FY2019 | 5.0× | 11.50% |
| FY2018 | 4.5× | (22.18%) |
| FY2017 | 5.8× | 13.72% |
| FY2016 | 5.1× | (15.10%) |
Quarterly
| Period | EV/Sales | Change |
|---|---|---|
| Jun 2026 | 9.3× | 14.91% |
| Mar 2026 | 8.1× | (12.35%) |
| Dec 2025 | 9.2× | 24.23% |
| Sep 2025 | 7.4× | 32.86% |
| 42 more quarters | Free account |
Against its own ten years
EV/Sales against peers
| Company | EV/Sales |
|---|---|
| BIDU Baidu, Inc. compare | 0.9× |
| SNAP Snap Inc. compare | 1.6× |
| PINS Pinterest, Inc. compare | 2.3× |
| MTCH Match Group Inc. compare | 3.7× |
| SPOT Spotify Technology compare | 4.5× |
| META Meta Platforms, Inc. compare | 8.3× |
| GOOG Alphabet Inc. | 9.0× |
| GOOGL Alphabet Inc. compare | 9.0× |
| RDDT Reddit Inc. compare | 9.4× |
| Internet Content & Information industry median | 1.2× |
| Communication Services sector median | 1.4× |
| Market median | 2.2× |
What EV/Sales is
EV/Sales tells an investor how the value of a whole company, counting its debt and cash, compares with the sales it brings in.
((Stock Price × Shares (Basic, Weighted) (latest quarter)) + (Long Term Debt (Total) (latest quarter) + Current Part of Debt (latest quarter)) − Cash & Short Term Investments (latest quarter)) ÷ Revenue (TTM)
More on GOOG
- Revenue
- Net income
- EBITDA
- Free cash flow
- Operating cash flow
- Gross margin
- Operating margin
- Net margin
- Free cash flow margin
- P/E ratio
- P/S ratio
- P/B ratio
- Price to free cash flow
- EV/EBITDA
- Return on equity
- Return on assets
- Return on invested capital
- Debt to equity
- Current ratio
- Total debt
- Shares outstanding
- Book value per share
- Revenue growth
- The full statement