The Clorox Company (CLX) vs Kimberly-Clark Corporation (KMB)
- The Clorox Company CLX 99.80 +0.10%
- Kimberly-Clark Corporation KMB 108.42 −1.85%
The Clorox Company and Kimberly-Clark Corporation are both Household & Personal Products companies. Kimberly-Clark Corporation is the larger, with a market value of $67.8B against $12.1B — 5.6× the size. Kimberly-Clark Corporation trades at the lower P/E: 10.9× against 17.8×. The Clorox Company grew revenue faster over the last twelve months: 6.28% against 0.58%. Kimberly-Clark Corporation has the higher net margin (19.9% vs 9.41%) and the higher return on invested capital (19.6% vs 16.7%). Both pay a dividend; The Clorox Company yields more (4.99% vs 4.70%). Across the 23 metrics below, Kimberly-Clark Corporation leads on 13 and The Clorox Company on 10.
Valuation
Profitability
| Metric | CLX | KMB | Household & Personal Products median |
|---|---|---|---|
| Gross margin | 41.94% | 36.48% | 46.90% |
| Operating margin | 14.58% | 14.54% | 1.31% |
| Net margin | 9.41% | 19.93% | 2.32% |
| Free cash flow margin | 6.30% | 14.55% | 4.87% |
| Return on equity | 522.78% | 410.19% | 4.67% |
| Return on assets | 10.13% | 19.08% | 0.00% |
| Return on invested capital | 16.73% | 19.58% | 0.57% |
Growth
Health
Dividend
Size
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