The Clorox Company (CLX) vs Kimberly-Clark Corporation (KMB)

The Clorox Company and Kimberly-Clark Corporation are both Household & Personal Products companies. Kimberly-Clark Corporation is the larger, with a market value of $67.8B against $12.1B — 5.6× the size. Kimberly-Clark Corporation trades at the lower P/E: 10.9× against 17.8×. The Clorox Company grew revenue faster over the last twelve months: 6.28% against 0.58%. Kimberly-Clark Corporation has the higher net margin (19.9% vs 9.41%) and the higher return on invested capital (19.6% vs 16.7%). Both pay a dividend; The Clorox Company yields more (4.99% vs 4.70%). Across the 23 metrics below, Kimberly-Clark Corporation leads on 13 and The Clorox Company on 10.

Valuation

Metric CLX KMB Household & Personal Products median
P/E 17.85 10.90 24.47
P/S 1.69 2.18 1.19
P/B 100.31 253.99 3.30
Price to free cash flow 26.79 14.97 18.07
EV/EBITDA 12.13 12.56 13.95
EV/Sales 2.21 2.46 1.27
Earnings yield 5.60% 9.18% 1.09%
Free cash flow yield 3.73% 6.68% 3.78%

Profitability

Metric CLX KMB Household & Personal Products median
Gross margin 41.94% 36.48% 46.90%
Operating margin 14.58% 14.54% 1.31%
Net margin 9.41% 19.93% 2.32%
Free cash flow margin 6.30% 14.55% 4.87%
Return on equity 522.78% 410.19% 4.67%
Return on assets 10.13% 19.08% 0.00%
Return on invested capital 16.73% 19.58% 0.57%

Growth

Metric CLX KMB Household & Personal Products median
Revenue growth (TTM) 6.28% 0.58% 2.91%
EPS growth (last fiscal year) (26.23%) (19.60%) (5.01%)
Revenue growth, 5-year CAGR (1.75%) (2.99%) 1.39%
Net income growth, 5-year CAGR (3.73%) (2.99%) 0.00%

Health

Metric CLX KMB Household & Personal Products median
Debt to equity 32.92 2.11 0.43
Current ratio 0.65 0.89 1.75
Net debt to EBITDA 3.31 2.05 1.37

Dividend

Metric CLX KMB Household & Personal Products median
Dividend yield 4.99% 4.70% 2.49%
Payout ratio 0.89 0.51 0.62

Size

Metric CLX KMB Household & Personal Products median
Market cap 12.08b 67.78b 679.91m

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