Friday 6 November 2026
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British American Tobacco p.l.c.
BTI Consumer Defensive Tobacco
British American Tobacco p.l.c.’s revenue for fiscal 2025 (year ended December 2025) was $33.8 billion, up 2.17% from fiscal 2024.
63.11
0.14
+0.22%
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Analyst price targets
Free accountTen years at a glance Fiscal years to December
| Ten-year view | Analyst estimates Powerpack | |||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Group | Line | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | TTM Jun ’26 | Trend | 10 yrs | 2026e | 2027e | 2028e | Next 3/yr |
| Income, $m | ||||||||||||||||||
| Income, $m | Revenue | 19,992 | 26,152 | 32,692 | 33,042 | 33,096 | 35,318 | 34,206 | 33,937 | 33,055 | 33,772 | 68,589 | +6.0% | 18,423 | 19,078 | 19,800 | (16.3%) | |
| Gross margin, % | 74.39 | 77.73 | 80.96 | 82.23 | 82.22 | 82.32 | 82.71 | 83.34 | 82.35 | 82.57 | 69.85 | +8.2 pt | ||||||
| EBT | 8,464 | 38,137 | 11,147 | 10,103 | 11,135 | 12,600 | 11,533 | (21,222) | 4,521 | 13,001 | 23,260 | +4.9% | ||||||
| EBT margin, % | 42.34 | 145.83 | 34.10 | 30.58 | 33.64 | 35.68 | 33.72 | (62.53) | 13.68 | 38.50 | 33.91 | (3.8) pt | ||||||
| Net income | 6,309 | 8,346 | 12,431 | 11,513 | 12,791 | 14,073 | 13,016 | (17,650) | 4,065 | 10,240 | 24,734 | +5.5% | ||||||
| Per share, $ | ||||||||||||||||||
| Per share, $ | Revenue | 10.76 | 12.79 | 14.31 | 14.47 | 14.48 | 15.44 | 15.16 | 15.23 | 14.93 | 15.44 | 0.00 | +4.1% | |||||
| Earnings | 3.53 | 23.67 | 3.52 | 3.19 | 3.60 | 4.08 | 3.63 | (8.04) | 1.75 | 4.63 | 7.87 | +3.1% | ||||||
| Cash flow | 3.36 | 3.37 | 6.01 | 5.03 | 5.50 | 5.84 | 5.70 | 5.98 | 5.84 | 3.82 | 0.00 | +1.4% | ||||||
| Capex | (0.42) | (0.56) | (0.53) | (0.44) | (0.40) | (0.43) | (0.34) | (0.29) | (0.24) | (0.38) | 0.00 | (1.1%) | ||||||
| Free cash flow | 2.94 | 2.81 | 5.49 | 4.59 | 5.10 | 5.41 | 5.36 | 5.69 | 5.60 | 3.44 | 0.00 | +1.8% | ||||||
| Book value | 6.13 | 38.48 | 38.37 | 35.87 | 35.36 | 40.53 | 41.51 | 29.54 | 28.86 | 29.03 | 0.00 | +18.9% | ||||||
| Shares, m | 1,858 | 2,044 | 2,285 | 2,284 | 2,286 | 2,287 | 2,256 | 2,229 | 2,214 | 2,187 | — | +1.8% | ||||||
| Valuation, × | ||||||||||||||||||
| Valuation, × | P/E | 4.48 | 1.98 | 17.05 | 8.34 | 5.48 | 4.86 | 5.32 | 3.79 | 4.62 | 7.20 | 8.02 | 6.3 | |||||
| P/S | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.0 | ||||||
| P/B | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.0 | ||||||
| EV/Sales | 0.00 | 0.00 | 0.00 | 0.00 | 0.78 | 0.73 | 0.71 | 0.63 | 0.58 | 0.60 | 0.64 | 0.4 | ||||||
| EV/FCF | 1.20 | 2.94 | 2.32 | 1.75 | 1.76 | 1.57 | 1.52 | 1.29 | 1.20 | 1.53 | 1.59 | 1.7 | ||||||
| Cash, $m | ||||||||||||||||||
| Cash, $m | Operating cash flow | 6,248 | 6,891 | 13,742 | 11,487 | 12,565 | 13,362 | 12,856 | 13,327 | 12,939 | 8,363 | 28,952 | +3.3% | |||||
| Capex | (787) | (1,138) | (1,208) | (997) | (913) | (982) | (769) | (647) | (542) | (839) | (1,546) | +0.7% | ||||||
| Free cash flow | 5,461 | 5,753 | 12,534 | 10,490 | 11,652 | 12,380 | 12,087 | 12,680 | 12,397 | 7,525 | 27,406 | +3.6% | ||||||
| Balance, $m | ||||||||||||||||||
| Balance, $m | Working capital | 682 | (2,034) | (4,904) | (7,086) | (2,396) | (3,214) | (3,023) | (1,850) | (5,685) | (2,426) | (3,161) | n/m | |||||
| Net debt | 23,414 | 59,406 | 59,704 | 54,545 | 52,114 | 50,044 | 48,380 | 42,877 | 39,794 | 41,179 | 43,659 | +6.5% | ||||||
| Shareholders’ equity | 11,393 | 78,650 | 87,680 | 81,926 | 80,834 | 92,683 | 93,646 | 65,845 | 63,889 | 63,489 | 65,219 | +21.0% | ||||||
| Returns, % | ||||||||||||||||||
| Returns, % | ROA | 12.34 | 41.05 | 4.27 | 3.88 | 4.61 | 5.11 | 4.32 | (10.62) | 2.58 | 6.84 | 0.00 | (5.5) pt | |||||
| ROIC | 11.33 | 3.78 | 5.27 | 5.27 | 6.01 | 6.16 | 5.73 | (11.26) | 2.11 | 7.87 | 0.00 | (3.5) pt | ||||||
| ROE | 66.01 | 107.44 | 9.68 | 8.59 | 10.10 | 10.78 | 8.79 | (22.48) | 5.96 | 15.90 | 0.00 | (50.1) pt | ||||||
| People | ||||||||||||||||||
| People | Employees | 49,817 | 55,761 | 56,710 | 53,185 | 55,329 | 52,050 | 50,937 | 46,000 | 48,000 | 47,797 | — | (0.5%) | |||||
| Revenue/emp, $m | 0.40 | 0.47 | 0.58 | 0.62 | 0.60 | 0.68 | 0.67 | 0.74 | 0.69 | 0.71 | — | +6.5% | ||||||
Negative figures in brackets.
estimates
Fiscal years to Dec 2025
British American Tobacco p.l.c. vs peers in Tobacco (Q) = latest quarter vs a year earlier
| Company | Market cap | P/E | Fwd P/E | Revenue growth (Q) | EPS growth (Q) | FCF growth (Q) | Gross margin (Q) | EBIT margin (Q) | Compare |
|---|---|---|---|---|---|---|---|---|---|
| PM Philip Morris International Inc. | $314.1B | 29.5× | 28.3× | +5.47% (above 0%: growing) | −4.93% (below 0%: shrinking) | +21.31% (above 0%: growing) | 68.67% | 42.54% | Compare |
| BTI British American Tobacco p.l.c. | $135.6B | 8.0× | 13.9× | +0.62% (above 0%: growing) | +13.60% (above 0%: growing) | +12.44% (above 0%: growing) | 69.38% | 0.00% | |
| MO Altria Group, Inc. | $129.1B | 16.1× | 14.1× | +0.99% (above 0%: growing) | +6.83% (above 0%: growing) | −1.35% (below 0%: shrinking) | 64.27% | 54.03% | Compare |
| RLX RLX Technology Inc. Sponsored ADR | $1.5B | 15.3× | 12.2× | +21.90% (above 0%: growing) | +30.00% (above 0%: growing) | −129.25% (below 0%: shrinking) | 39.03% | 14.22% | Compare |
| TPB Turning Point Brands, Inc. | $1.4B | 28.4× | 55.2× | +22.57% (above 0%: growing) | −77.78% (below 0%: shrinking) | +235.11% (above 0%: growing) | 65.55% | 11.69% | Compare |
| AIIR Air Global PLC | $1.2B | 285× | — | — | n/m | −487.91% (below 0%: shrinking) | 56.58% | (46.44%) | Compare |
| UVV Universal Corporation | $1.0B | — (loss-making) | 13.0× | −17.55% (below 0%: shrinking) | −63.24% (below 0%: shrinking) | −551.15% (below 0%: shrinking) | 17.29% | 6.86% | Compare |
| ISPR Ispire Technology Inc. | $82.6M | — (loss-making) | — (loss-making) | +32.55% (above 0%: growing) | n/m | −26.12% (below 0%: shrinking) | 6.32% | (50.72%) | Compare |
| RYM RYTHM, Inc. | $35.4M | 5.1× | — (loss-making) | +490.08% (above 0%: growing) | n/m | +217.62% (above 0%: growing) | 0.00% | 0.00% | Compare |
| Median of peers | $1.3B | 22.2× | 14.1× | +21.90% | −4.93% | −13.73% | 47.81% | 9.28% |
British American Tobacco p.l.c. (BTI) Latest News
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BTI metrics, ten years each
- Revenue
- Net income
- EBITDA
- Free cash flow
- Operating cash flow
- Gross margin
- Operating margin
- Net margin
- Free cash flow margin
- P/E ratio
- P/S ratio
- P/B ratio
- Price to free cash flow
- EV/EBITDA
- EV/Sales
- EV/FCF
- Return on equity
- Return on assets
- Return on invested capital
- Debt to equity
- Current ratio
- Total debt
- Shares outstanding
- Book value per share
- Revenue growth
- Piotroski F-score
- Altman Z-score
- Beneish M-score