Booking Holdings Inc.

BKNG Consumer Cyclical Travel Services

Booking Holdings Inc.’s revenue for fiscal 2025 (year ended December 2025) was $26.9 billion, up 13.4% from fiscal 2024.

Revenue
−1.28%
EPS
+6.73%
Free cash flow
−22.0%
Total debt
+18.0%

Quarter to September 2026, against a year earlier

168.72 2.25 −1.32%
Market cap
$125.5B
P/E
18.0×
Fwd P/E
14.1×
Dividend yield
0.98%
F-score
6/9
Altman Z
7.08
Beneish M
−2.97
Dividend safety
81/100
Dec '16 Dec '17 Dec '18 Dec '19 Dec '20 Dec '21 Dec '22 Dec '23 Dec '24 Dec '25
P/E ratio
34.24 37.47 20.44 18.06 1,475.00 84.60 25.98 29.19 28.34 32.06
Piotroski F-Score
7 6 8 6 5 6 6 7 7 6
Altman Z-Score
6.32 5.71 6.33 6.73 5.41 5.99 5.34 6.52 6.97 7.08
P/S ratio
6.81 6.90 5.63 5.87 13.43 8.99 4.74 5.89 7.04 6.46
P/FCF ratio
19.43 19.99 16.69 19.68 0.00 39.14 13.10 17.97 21.16 19.13
Altman Z″-Score (non-manufacturers)
4.72 5.24 6.29 6.99 6.21 6.37 6.92 6.77 7.14 7.64
P/Operating CF
66.67 74.51 75.39 82.15 (158.16) 352.94 37.29 93.45 231.69 116.64
Beneish M-Score
(2.75) (2.61) (2.59) (2.49) (3.46) (1.57) (2.72) (2.88) (3.00) (2.97)
Dividend Safety Score
— — — — — — — — — 81
P/B ratio
7.45 7.77 9.30 14.91 18.65 15.94 29.13 0.00 0.00 0.00
EV/Sales
7.07 7.16 5.93 6.03 13.70 9.04 4.79 5.98 7.07 6.51
EV/EBITDA
17.95 18.24 14.80 15.47 104.76 33.96 14.74 20.16 18.76 17.88
EV/FCF
20.19 20.76 17.61 20.20 (463.35) 39.38 13.23 18.26 21.25 19.29
Current Ratio
1.89 2.58 2.36 1.83 3.56 2.10 1.86 1.28 1.31 1.33
Net Debt/EBITDA
0.68 0.68 0.61 0.40 2.11 0.21 0.14 0.32 0.08 0.16
Debt/Equity
0.73 0.96 1.12 1.63 2.64 1.90 4.74 (5.36) (4.19) (3.36)
ROE
22.94% 22.21% 39.89% 66.11% 1.09% 21.05% 68.26% 22,573.68% (173.92%) (112.61%)
ROA
11.46% 10.34% 16.61% 22.07% 0.27% 5.12% 12.48% 17.26% 22.60% 18.97%
ROIC
14.32% 19.38% 27.10% 40.38% (5.83%) 23.02% 89.02% 0.00% 0.00% 0.00%
Return on Tangible Assets
73.88% 38.91% 72.59% 93.47% 0.62% 15.09% 38.26% 95.57% 103.63% 84.80%
Average Days of Receivables
29.22 35.06 38.27 40.70 28.41 45.23 47.61 55.57 49.19 51.80
Earnings Yield
2.92% 2.67% 4.89% 5.54% 0.07% 1.18% 3.85% 3.43% 3.53% 3.12%
Free Cash Flow Yield
5.15% 5.00% 5.99% 5.08% (0.22%) 2.56% 7.63% 5.56% 4.73% 5.23%
Free Cash Flow per Share
3.04 3.57 4.13 4.18 (0.20) 2.45 6.21 7.75 9.39 11.20
Book value per Share
7.94 9.19 7.41 5.51 4.78 6.02 2.79 (3.04) (4.78) (6.88)
Free Cash Flow
3,764.00 4,374.00 4,896.00 4,497.00 (201.00) 2,516.00 6,186.00 6,999.00 7,894.00 9,087.00
EV/EBIT
26.15 20.01 16.14 16.99 0.00 39.69 16.04 21.90 22.20 19.87
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Columns are period end dates · fundamentals updated 5 Nov 2026