The Clorox Company (CLX) vs Procter & Gamble Company (The) (PG)

The Clorox Company and Procter & Gamble Company (The) are both Household & Personal Products companies. Procter & Gamble Company (The) is the larger, with a market value of $338.8B against $10.0B — 34.1× the size. The Clorox Company trades at the lower P/E: 17.4× against 21.6×. Procter & Gamble Company (The) grew revenue faster over the last twelve months: 3.26% against −5.41%. Procter & Gamble Company (The) has the higher net margin (18.1% vs 8.74%) and the higher return on invested capital (15.7% vs 14.0%). Both pay a dividend; The Clorox Company yields more (3.13% vs 2.41%). Across the 23 metrics below, Procter & Gamble Company (The) leads on 16 and The Clorox Company on 7.

Valuation

Metric CLX PG Household & Personal Products median
P/E 17.39 21.63 22.55
P/S 1.52 3.92 1.13
P/B 40.50 6.37 3.02
Price to free cash flow 25.20 21.80 17.73
EV/EBITDA 12.11 15.95 12.27
EV/Sales 2.09 4.20 1.26
Earnings yield 5.75% 4.62% 0.27%
Free cash flow yield 3.97% 4.59% 4.03%

Profitability

Metric CLX PG Household & Personal Products median
Gross margin 42.32% 50.18% 46.28%
Operating margin 13.59% 22.69% 0.79%
Net margin 8.74% 18.10% 0.61%
Free cash flow margin 6.03% 17.99% 2.89%
Return on equity 159.95% 29.99% 2.12%
Return on assets 8.79% 12.52% 0.00%
Return on invested capital 13.95% 15.72% 0.00%

Growth

Metric CLX PG Household & Personal Products median
Revenue growth (TTM) (5.41%) 3.26% 2.93%
EPS growth (last fiscal year) (26.23%) 1.69% —
Revenue growth, 5-year CAGR (1.75%) 2.72% 2.03%
Net income growth, 5-year CAGR (3.73%) 2.34% 0.00%

Health

Metric CLX PG Household & Personal Products median
Debt to equity 15.80 0.63 0.46
Current ratio 0.66 0.68 1.64
Net debt to EBITDA 3.31 1.06 1.37

Dividend

Metric CLX PG Household & Personal Products median
Dividend yield 3.13% 2.41% 1.96%
Payout ratio 3.93 0.62 0.49

Size

Metric CLX PG Household & Personal Products median
Market cap 9.95b 338.83b 625.04m

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