MediaAlpha, Inc.

MAX Communication Services Internet Content & Information

MediaAlpha, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $1.1 billion, up 28.8% from fiscal 2024.

Revenue
+22.7%
EPS
+112.7%
Free cash flow
+63.7%
Total debt
+12.4%

Quarter to September 2026, against a year earlier

14.95 0.20 +1.36%
Market cap
$873.1M
P/E
7.3×
Fwd P/E
9.3×
Dividend yield
—
F-score
4/9
Altman Z
2.48
Beneish M
−2.85
Dividend safety
52/100
Dec '25 Dec '24 Dec '23 Dec '22 Dec '21 Dec '20 Dec '19 Dec '18 Dec '17
Piotroski F-Score
4 7 5 2 6 — — — —
P/E ratio
28.78 37.63 0.00 0.00 0.00 0.00 0.00 0.00 —
Altman Z-Score
2.48 2.56 (1.90) (0.95) 1.40 2.80 — — —
P/S ratio
0.65 0.69 1.29 0.94 0.89 2.22 0.00 0.00 —
P/FCF ratio
11.16 13.13 24.91 15.30 20.58 25.35 17.28 17.28 —
Altman Z″-Score (non-manufacturers)
(3.31) (3.92) (13.43) (10.86) (3.71) (5.58) (3.72) — —
Beneish M-Score
(2.85) (1.41) (5.02) (5.67) (3.25) (2.79) — — —
P/Operating CF
(97.79) 41.22 94.86 (64.55) 26.23 107.01 70,451.17 70,451.17 —
P/B ratio
0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 —
Dividend Safety Score
52 — — — — — — — —
EV/Sales
0.75 0.83 1.70 1.31 1.10 2.49 0.00 0.00 —
EV/EBITDA
32.08 14.31 0.00 0.00 106.50 59.99 0.00 0.00 —
EV/FCF
12.79 15.74 32.70 21.28 25.45 28.47 18.70 18.70 —
Current Ratio
1.18 1.43 0.94 1.05 1.63 1.19 1.41 1.32 —
Net Debt/EBITDA
4.09 2.38 (4.93) (5.93) 20.38 6.56 2.81 0.27 —
Debt/Equity
(5.25) (3.51) (1.85) (2.13) (3.03) (1.74) (0.86) 0.00 —
ROE
(67.94%) (23.64%) 44.78% 78.11% 6.33% 3.99% (48.74%) 3,695.21% —
ROA
7.93% 7.99% (24.95%) (25.08%) (2.11%) (2.77%) 33.82% 0.00% —
ROIC
17.88% 36.61% (39.86%) (26.83%) 1.80% 22.61% 0.00% 140.61% —
Return on Tangible Assets
95.88% 29.20% 785.16% (1,634.52%) (9.97%) (21.46%) 87.65% 157.29% —
Average Days of Receivables
40.32 60.33 50.57 47.70 43.04 60.10 50.11 45.67 —
Earnings Yield
3.47% 2.66% (8.08%) (13.23%) (0.91%) (1.79%) (0.94%) (0.94%) —
Free Cash Flow Yield
8.96% 7.62% 4.01% 6.53% 4.86% 3.94% 5.79% 5.79% —
Free Cash Flow per Share
1.16 0.85 0.44 0.67 0.75 1.59 0.66 0.66 —
Book value per Share
(0.52) (0.87) (2.07) (2.05) (1.65) (3.27) (3.42) 0.00 —
Free Cash Flow
65.26 45.22 20.16 28.18 27.97 51.11 21.85 22.01 —
EV/EBIT
37.74 16.81 0.00 0.00 331.25 74.48 0.00 0.00 —
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Columns are period end dates · fundamentals updated 2 Nov 2026