Saturday 17 October 2026
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Cricut, Inc.
CRCT Technology Computer Hardware
Cricut, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $708.8 million, down 0.53% from fiscal 2024. In the quarter to June 2026, revenue fell 9.20%, EPS grew 58.3% and free cash flow grew 34.1%, each against the same quarter a year earlier. Dividend growth for three consecutive years; insiders bought in the last twelve months.
6.43
0.27
−4.03%
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Target Price Range
Analyst price targets
Free accountTen years at a glance Fiscal years to December
| Group | Line | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Trend | 2026e | 2027e | 2028e |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Price, $ | |||||||||||||||
| Price, $ | Low | — | — | — | — | — | 14.88 | 5.88 | 6.49 | 4.43 | 3.94 |
Analyst estimates 2026–2028 Powerpack |
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| High | — | — | — | — | — | 47.36 | 23.60 | 17.89 | 8.40 | 7.33 | |||||
| People | |||||||||||||||
| People | Employees | — | — | — | — | 640 | 830 | 775 | 690 | 640 | 700 | ||||
| Revenue/emp, $m | — | — | 0.00 | 0.00 | 1.50 | 1.57 | 1.14 | 1.11 | 1.11 | 1.01 | |||||
| Income, $m | |||||||||||||||
| Income, $m | Revenue | — | — | 340 | 487 | 959 | 1,306 | 886 | 765 | 713 | 709 | ||||
| Gross margin, % | — | — | 32.70 | 29.26 | 34.66 | 35.02 | 39.48 | 44.87 | 49.51 | 55.08 | |||||
| EBT | — | — | 36 | 50 | 199 | 192 | 82 | 80 | 89 | 108 | |||||
| EBT margin, % | — | — | 10.64 | 10.33 | 20.77 | 14.73 | 9.25 | 10.43 | 12.47 | 15.22 | |||||
| Net income | — | 0 | 27 | 39 | 155 | 140 | 61 | 54 | 63 | 77 | |||||
| Depreciation | — | — | 8 | 9 | 14 | 19 | 27 | 30 | 29 | 24 | |||||
| Per share, $ | |||||||||||||||
| Per share, $ | Revenue | — | — | 1.63 | 2.34 | 4.61 | 6.25 | 4.13 | 3.53 | 3.31 | 3.29 | ||||
| Earnings | — | — | 0.13 | 0.19 | 0.74 | 0.67 | 0.28 | 0.25 | 0.29 | 0.36 | |||||
| Cash flow | — | — | (0.04) | 0.02 | 1.19 | (0.50) | 0.55 | 1.33 | 1.23 | 0.93 | |||||
| Capex | — | — | (0.04) | (0.07) | (0.10) | (0.17) | (0.16) | (0.11) | (0.09) | (0.11) | |||||
| Free cash flow | — | — | (0.08) | (0.05) | 1.09 | (0.67) | 0.39 | 1.22 | 1.15 | 0.82 | |||||
| Book value | — | — | 0.00 | 0.58 | 1.10 | 3.23 | 3.14 | 2.47 | 2.17 | 1.60 | |||||
| Shares, m | — | — | 208 | 208 | 208 | 209 | 214 | 217 | 215 | 215 | |||||
| Valuation, × | |||||||||||||||
| Valuation, × | P/E | — | — | 23.96 | 23.96 | 23.96 | 32.49 | 34.68 | 27.29 | 19.66 | 13.38 | ||||
| P/S | — | — | 3.86 | 3.86 | 3.86 | 3.53 | 2.35 | 1.86 | 1.72 | 1.50 | |||||
| P/B | — | — | 16.18 | 16.18 | 16.18 | 6.84 | 3.10 | 2.66 | 2.63 | 3.10 | |||||
| EV/Sales | — | — | 3.79 | 3.79 | 3.79 | 3.39 | 2.07 | 1.61 | 1.33 | 1.19 | |||||
| EV/FCF | — | — | 16.07 | 16.07 | 16.07 | (31.46) | 21.91 | 4.66 | 3.83 | 4.81 | |||||
| Cash, $m | |||||||||||||||
| Cash, $m | Operating cash flow | — | — | (8) | 4 | 248 | (105) | 118 | 288 | 265 | 200 | ||||
| Capex | — | — | (8) | (14) | (22) | (36) | (34) | (24) | (18) | (24) | |||||
| Free cash flow | — | — | (16) | (10) | 226 | (141) | 84 | 264 | 247 | 176 | |||||
| Balance, $m | |||||||||||||||
| Balance, $m | Working capital | — | — | 73 | 112 | 192 | 620 | 557 | 424 | 377 | 279 | ||||
| Total debt | — | — | 45 | 55 | — | 20 | 19 | — | — | — | |||||
| Net debt | — | — | 39 | 49 | (122) | (242) | (299) | (245) | (337) | (276) | |||||
| Shareholders’ equity | — | — | 80 | 121 | 229 | 674 | 673 | 535 | 467 | 344 | |||||
| Returns, % | |||||||||||||||
| Returns, % | ROA | — | — | 40.77 | 14.01 | 34.39 | 17.70 | 6.20 | 6.31 | 8.71 | 12.04 | ||||
| ROIC | — | — | 60.86 | 19.70 | 117.44 | 27.81 | 13.38 | 15.10 | 36.63 | 88.38 | |||||
| ROE | — | — | 61.67 | 38.99 | 88.31 | 31.12 | 9.01 | 8.88 | 12.55 | 18.93 | |||||
Negative figures in brackets.
Fiscal years to Dec 2025 · latest quarter Jun 2026
Charts ten years each
Cricut, Inc. vs peers in Computer Hardware (Q) = latest quarter vs a year earlier
| Company | Market cap | P/E | Fwd P/E | Revenue growth (Q) | EPS growth (Q) | FCF growth (Q) | Gross margin (Q) | EBIT margin (Q) | Compare |
|---|---|---|---|---|---|---|---|---|---|
| QBTS D-Wave Quantum Inc. | $4.9B | — (loss-making) | — (loss-making) | −0.61% (below 0%: shrinking) | n/m | −105.81% (below 0%: shrinking) | 55.40% | (1,732.05%) | Compare |
| RGTI Rigetti Computing, Inc. | $4.2B | — (loss-making) | — (loss-making) | +185.29% (above 0%: growing) | n/m | −27.18% (below 0%: shrinking) | 42.58% | (546.17%) | Compare |
| QUBT Quantum Computing Inc. | $1.6B | — (loss-making) | — (loss-making) | +34.04% (above 0%: growing) | n/m | −62.17% (below 0%: shrinking) | (8,323.61%) | 0.00% | Compare |
| CRSR Corsair Gaming, Inc. | $1.4B | 38.2× | 69.3× | −1.80% (below 0%: shrinking) | n/m | +162.25% (above 0%: growing) | 33.18% | 2.42% | Compare |
| CRCT Cricut, Inc. | $1.4B | 15.0× | — (loss-making) | −9.20% (below 0%: shrinking) | +58.33% (above 0%: growing) | +34.12% (above 0%: growing) | 74.48% | 30.34% | |
| UMAC Unusual Machines, Inc. | $890.7M | — (loss-making) | — (loss-making) | +687.31% (above 0%: growing) | n/m | −723.81% (below 0%: shrinking) | 34.70% | (46.85%) | Compare |
| QMCO Quantum Corporation | $851.5M | — (loss-making) | — (loss-making) | +25.69% (above 0%: growing) | n/m | +103.05% (above 0%: growing) | 39.26% | 6.23% | Compare |
| SSYS Stratasys, Ltd. | $627.2M | — (loss-making) | — (loss-making) | −0.35% (below 0%: shrinking) | n/m | −86.34% (below 0%: shrinking) | 42.32% | (9.79%) | Compare |
| DDD 3D Systems Corporation | $491.8M | — (loss-making) | — (loss-making) | −0.27% (below 0%: shrinking) | n/m | +62.75% (above 0%: growing) | 36.44% | (11.26%) | Compare |
| Median of peers | $1.2B | — | — | +12.71% | — | −44.67% | 37.85% | (10.53%) |
Cricut, Inc. (CRCT) key facts
- Concern: Cricut, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $708.8 million, down 0.53% from fiscal 2024.
- Strength: Net income was $76.7 million, or $0.36 per share (basic), a net margin of 10.8%.
- Cricut, Inc. (CRCT) is a Computer Hardware company in the Technology sector, listed on Nasdaq.
- As of October 16, 2026, CRCT traded at $6.43, a market capitalization of $1.4 billion.
- At that price the stock trades at 15.0× trailing-twelve-month earnings and 2.0× sales; its P/E is higher than 21% of its own readings over the past ten years.
- Cricut, Inc. pays an annual dividend of $0.20 per share, a yield of 3.11%, with a payout ratio of 46.5%.
- Return on equity was 18.9% and debt-to-equity 0.00.
- Its Piotroski F-score is 7 out of 9 and its Altman Z-score is 5.04 (safe zone) for fiscal 2025.