Groupon, Inc. (GRPN) vs MediaAlpha, Inc. (MAX)
- Groupon, Inc. GRPN 15.57 −10.05%
- MediaAlpha, Inc. MAX 14.36 −4.58%
Groupon, Inc. and MediaAlpha, Inc. are both Internet Content & Information companies. MediaAlpha, Inc. is the larger, with a market value of $855.3M against $633.6M — 1.4× the size. Groupon, Inc. has negative trailing earnings, so its P/E is not meaningful; MediaAlpha, Inc. trades at 7.0×. MediaAlpha, Inc. grew revenue faster over the last twelve months: 15.2% against 1.98%. MediaAlpha, Inc. has the higher net margin (8.35% vs −25.3%) and the higher return on invested capital (33.2% vs 32.4%). Across the 19 metrics below, MediaAlpha, Inc. leads on 14 and Groupon, Inc. on 5.
Valuation
Profitability
| Metric | GRPN | MAX | Internet Content & Information median |
|---|---|---|---|
| Gross margin | 90.72% | 14.84% | 63.25% |
| Operating margin | 0.94% | 7.22% | (1.87%) |
| Net margin | (25.26%) | 8.35% | (1.37%) |
| Free cash flow margin | 6.02% | 4.19% | 3.47% |
| Return on equity | 1,211.23% | (469.64%) | (1.19%) |
| Return on assets | (20.15%) | 33.85% | 0.00% |
| Return on invested capital | 32.40% | 33.20% | 0.00% |
Growth
Health
Dividend
Size
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