General Mills, Inc. (GIS) vs The J. M. Smucker Company (SJM)

General Mills, Inc. and The J. M. Smucker Company are both Packaged Foods companies. General Mills, Inc. is the larger, with a market value of $18.7B against $13.1B — 1.4× the size. General Mills, Inc. has negative trailing earnings, so its P/E is not meaningful; The J. M. Smucker Company trades at 56.3×. The J. M. Smucker Company grew revenue faster over the last twelve months: 5.08% against −4.49%. The J. M. Smucker Company has the higher net margin (2.51% vs −4.89%) and the higher return on invested capital (4.15% vs −0.63%). Both pay a dividend; General Mills, Inc. yields more (3.68% vs 3.21%). Across the 21 metrics below, The J. M. Smucker Company leads on 18 and General Mills, Inc. on 3.