Phoenix New Media Limited (FENG) vs Locafy Limited (LCFY)

Phoenix New Media Limited and Locafy Limited are both Internet Content & Information companies. Phoenix New Media Limited is the larger, with a market value of $7.2M against $1.9M — 3.9× the size. Locafy Limited has negative trailing earnings, so its P/E is not meaningful; Phoenix New Media Limited trades at 3.7×. Phoenix New Media Limited grew revenue faster over the last twelve months: 17.1% against −26.8%. Phoenix New Media Limited has the higher net margin (3.48% vs −65.0%) and the higher return on invested capital (−13.1% vs −38.8%). Across the 19 metrics below, Phoenix New Media Limited leads on 14 and Locafy Limited on 5.

Valuation

Metric FENG LCFY Internet Content & Information median
P/E 3.72 n/m 12.38
P/S 0.14 0.89 0.93
P/B 0.10 0.71 1.24
Price to free cash flow n/m n/m 10.76
EV/EBITDA 35.49 n/m 10.74
EV/Sales (1.08) 0.58 1.20
Earnings yield 26.87% (93.07%) (1.71%)
Free cash flow yield (433.93%) (101.88%) 4.26%

Profitability

Metric FENG LCFY Internet Content & Information median
Gross margin 53.67% 100.00% 63.25%
Operating margin (3.04%) (57.57%) (1.87%)
Net margin 3.48% (65.03%) (1.37%)
Free cash flow margin 0.00% (90.97%) 3.47%
Return on equity 2.65% (57.03%) (1.19%)
Return on assets 1.79% (36.46%) 0.00%
Return on invested capital (13.05%) (38.81%) 0.00%

Growth

Metric FENG LCFY Internet Content & Information median
Revenue growth (TTM) 17.06% (26.76%) 6.92%
EPS growth (last fiscal year) 100.69% (11.11%) 34.37%
Revenue growth, 5-year CAGR (10.48%) 4.88% 10.46%
Net income growth, 5-year CAGR (75.97%) 0.00% 0.00%

Health

Metric FENG LCFY Internet Content & Information median
Debt to equity 0.01 0.05 0.01
Current ratio 2.89 1.38 1.84
Net debt to EBITDA 42.35 0.04 (0.53)

Dividend

Metric FENG LCFY Internet Content & Information median
Dividend yield — — 1.19%
Payout ratio — — 0.27

Size

Metric FENG LCFY Internet Content & Information median
Market cap 7.24m 1.87m 693.23m

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