Brighthouse Financial, Inc. (BHF) vs Primerica, Inc. (PRI)
Brighthouse Financial, Inc. and Primerica, Inc. are both Insurance Life companies. Primerica, Inc. is the larger, with a market value of $8.5B against $3.1B — 2.8× the size. Brighthouse Financial, Inc. trades at the lower P/E: 4.2× against 11.1×. Primerica, Inc. grew revenue faster over the last twelve months: 8.57% against 2.62%. Primerica, Inc. has the higher net margin (23.2% vs 11.0%) and the lower return on invested capital (17.9% vs 22.9%). Across the 20 metrics below, Primerica, Inc. leads on 11 and Brighthouse Financial, Inc. on 9.
Valuation
Profitability
| Metric | BHF | PRI | Insurance Life median |
|---|---|---|---|
| Gross margin | 53.34% | 81.38% | 32.44% |
| Operating margin | 14.65% | 30.60% | 11.31% |
| Net margin | 10.96% | 23.20% | 6.61% |
| Free cash flow margin | (8.09%) | 24.54% | 15.04% |
| Return on equity | 11.80% | 32.97% | 8.67% |
| Return on assets | 0.30% | 5.38% | 0.67% |
| Return on invested capital | 22.87% | 17.86% | 8.20% |
Growth
Health
Dividend
Size
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