AXIL Brands, Inc. (AXIL) vs GoPro, Inc. (GPRO)
- AXIL Brands, Inc. AXIL 5.46 −0.73%
- GoPro, Inc. GPRO 1.05 −8.70%
AXIL Brands, Inc. and GoPro, Inc. are both Consumer Electronics companies. GoPro, Inc. is the larger, with a market value of $215.2M against $37.5M — 5.7× the size. GoPro, Inc. has negative trailing earnings, so its P/E is not meaningful; AXIL Brands, Inc. trades at 13.7×. AXIL Brands, Inc. grew revenue faster over the last twelve months: 10.3% against −23.9%. AXIL Brands, Inc. has the higher net margin (9.26% vs −28.5%) and the higher return on invested capital (30.7% vs 0.00%). Across the 17 metrics below, AXIL Brands, Inc. leads on 14 and GoPro, Inc. on 3.
Valuation
Profitability
| Metric | AXIL | GPRO | Consumer Electronics median |
|---|---|---|---|
| Gross margin | 72.39% | 27.67% | 29.45% |
| Operating margin | 9.98% | (21.17%) | (0.42%) |
| Net margin | 9.26% | (28.52%) | (13.99%) |
| Free cash flow margin | 14.00% | (4.09%) | 0.00% |
| Return on equity | 23.15% | (497.15%) | (1.29%) |
| Return on assets | 16.42% | (38.73%) | (1.40%) |
| Return on invested capital | 30.66% | 0.00% | 0.00% |
Growth
Health
Dividend
Size
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