Autohome Inc. (ATHM) vs People Incorporated (PPLI)

Autohome Inc. and People Incorporated are both Internet Content & Information companies. People Incorporated is the larger, with a market value of $2.9B against $2.5B — 1.2× the size. People Incorporated trades at the lower P/E: 8.7× against 18.3×. People Incorporated grew revenue faster over the last twelve months: 1.73% against −13.4%. Autohome Inc. has the higher net margin (17.2% vs 14.5%) and the higher return on invested capital (8.25% vs −1.94%). Across the 21 metrics below, People Incorporated leads on 11 and Autohome Inc. on 10.

Valuation

Metric ATHM PPLI Internet Content & Information median
P/E 18.33 8.73 10.24
P/S 2.97 1.29 0.87
P/B 0.76 0.58 1.32
Price to free cash flow 2.47 21.17 8.85
EV/EBITDA n/m 20.69 8.86
EV/Sales (0.36) 1.42 1.15
Earnings yield 5.46% 11.45% (1.58%)
Free cash flow yield 40.50% 4.72% 2.32%

Profitability

Metric ATHM PPLI Internet Content & Information median
Gross margin 72.81% 66.58% 66.84%
Operating margin 6.28% (7.23%) (3.41%)
Net margin 17.19% 14.45% (3.02%)
Free cash flow margin 0.00% 6.07% 1.75%
Return on equity 0.00% 6.69% 0.00%
Return on assets 3.48% 4.52% (0.36%)
Return on invested capital 8.25% (1.94%) 0.00%

Growth

Metric ATHM PPLI Internet Content & Information median
Revenue growth (TTM) (13.36%) 1.73% 2.65%
EPS growth (last fiscal year) (7.69%) 79.97% —
Revenue growth, 5-year CAGR (7.01%) (2.84%) 9.73%
Net income growth, 5-year CAGR (17.61%) 0.00% 0.00%

Health

Metric ATHM PPLI Internet Content & Information median
Debt to equity 0.00 0.28 0.01
Current ratio 6.75 3.69 1.82
Net debt to EBITDA (18.52) 1.93 (0.48)

Dividend

Metric ATHM PPLI Internet Content & Information median
Dividend yield 5.58% — 3.19%
Payout ratio 0.25 0.00 0.00

Size

Metric ATHM PPLI Internet Content & Information median
Market cap 2.47b 2.86b 283.68m

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