Alta Equipment Group Inc. (ALTG) vs Aaron's Holdings Company, Inc. (PRG)
Alta Equipment Group Inc. and Aaron's Holdings Company, Inc. are both Rental & Leasing Services companies. Aaron's Holdings Company, Inc. is the larger, with a market value of $1.3B against $190.1M — 6.8× the size. Alta Equipment Group Inc. has negative trailing earnings, so its P/E is not meaningful; Aaron's Holdings Company, Inc. trades at 8.9×. Aaron's Holdings Company, Inc. grew revenue faster over the last twelve months: 7.96% against −1.80%. Aaron's Holdings Company, Inc. has the higher net margin (5.61% vs −4.58%) and the higher return on invested capital (8.67% vs 1.51%). Both pay a dividend; Alta Equipment Group Inc. yields more (1.94% vs 0.40%). Across the 20 metrics below, Aaron's Holdings Company, Inc. leads on 13 and Alta Equipment Group Inc. on 7.
Valuation
Profitability
| Metric | ALTG | PRG | Rental & Leasing Services median |
|---|---|---|---|
| Gross margin | 25.90% | 94.71% | 49.40% |
| Operating margin | 0.90% | 8.49% | 8.49% |
| Net margin | (4.58%) | 5.61% | 1.01% |
| Free cash flow margin | 3.74% | 12.20% | 1.87% |
| Return on equity | (2,163.64%) | 19.90% | 12.13% |
| Return on assets | (6.04%) | 8.37% | 0.24% |
| Return on invested capital | 1.51% | 8.67% | 2.80% |
Growth
Health
Dividend
Size
Any metric, up to five companies and an Excel export Powerpack