Thursday 15 October 2026
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Coupang, Inc.
CPNG Consumer Cyclical Internet Retail
Coupang, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $34.5 billion, up 14.1% from fiscal 2024. In the quarter to June 2026, revenue grew 3.89%, EPS fell 1,700.0%, free cash flow fell 79.4% and total debt fell 39.4%, each against the same quarter a year earlier. Revenue growth for five consecutive years; insiders bought in the last twelve months.
14.78
0.38
+2.64%
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Target Price Range
Analyst price targets
Free accountTen years at a glance Fiscal years to December
| Group | Line | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Trend | 2026e | 2027e | 2028e |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Price, $ | |||||||||||||||
| Price, $ | Low | — | — | — | — | — | 25.06 | 8.98 | 12.67 | 13.51 | 19.02 |
Analyst estimates 2026–2028 Powerpack |
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| High | — | — | — | — | — | 69.00 | 29.65 | 19.99 | 26.91 | 34.08 | |||||
| People | |||||||||||||||
| People | Employees | — | — | — | — | 50,000 | 68,000 | 63,000 | 78,000 | 95,000 | 108,000 | ||||
| Revenue/emp, $m | — | — | 0.00 | 0.00 | 0.24 | 0.27 | 0.33 | 0.31 | 0.32 | 0.32 | |||||
| Income, $m | |||||||||||||||
| Income, $m | Revenue | — | — | 4,054 | 6,273 | 11,967 | 18,406 | 20,583 | 24,383 | 30,268 | 34,534 | ||||
| Gross margin, % | — | — | 4.66 | 16.47 | 16.60 | 16.03 | 22.88 | 25.39 | 29.18 | 29.37 | |||||
| EBT | — | — | (1,095) | (699) | (463) | (1,542) | (93) | 584 | 473 | 597 | |||||
| EBT margin, % | — | — | (27.01) | (11.14) | (3.87) | (8.38) | (0.45) | 2.40 | 1.56 | 1.73 | |||||
| Net income | — | 0 | (1,098) | (699) | (463) | (1,543) | (92) | 1,360 | 66 | 214 | |||||
| Depreciation | — | — | 54 | 71 | 128 | 201 | 231 | 275 | 433 | 517 | |||||
| Per share, $ | |||||||||||||||
| Per share, $ | Revenue | — | — | 2.34 | 90.75 | 412.48 | 12.93 | 11.66 | 13.68 | 16.87 | 19.00 | ||||
| Earnings | — | — | (0.63) | (10.11) | (15.96) | (1.08) | (0.05) | 0.76 | 0.09 | 0.11 | |||||
| Cash flow | — | — | (0.40) | (4.51) | 10.39 | (0.29) | 0.32 | 1.49 | 1.05 | 0.98 | |||||
| Capex | — | — | 0.00 | (3.10) | (16.69) | (0.47) | (0.46) | (0.49) | (0.48) | (0.69) | |||||
| Free cash flow | — | — | (0.40) | (7.61) | (6.29) | (0.76) | (0.14) | 1.00 | 0.57 | 0.29 | |||||
| Book value | — | — | 0.00 | (51.11) | (140.24) | 1.53 | 1.37 | 2.29 | 2.29 | 2.54 | |||||
| Shares, m | — | — | 1,733 | 69 | 29 | 1,424 | 1,765 | 1,782 | 1,794 | 1,818 | |||||
| Valuation, × | |||||||||||||||
| Valuation, × | P/E | — | — | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 20.70 | 244.22 | 204.42 | ||||
| P/S | — | — | 0.12 | 0.12 | 0.12 | 2.27 | 1.28 | 1.15 | 1.30 | 1.24 | |||||
| P/B | — | — | 0.00 | 0.00 | 0.00 | 19.23 | 10.91 | 6.86 | 9.61 | 9.28 | |||||
| EV/Sales | — | — | 0.16 | 0.16 | 0.16 | 2.10 | 1.13 | 0.95 | 1.14 | 1.08 | |||||
| EV/FCF | — | — | (10.42) | (10.42) | (10.42) | (35.71) | (94.78) | 13.05 | 33.91 | 70.76 | |||||
| Cash, $m | |||||||||||||||
| Cash, $m | Operating cash flow | — | — | (694) | (312) | 302 | (411) | 565 | 2,652 | 1,886 | 1,773 | ||||
| Capex | — | — | (93) | (214) | (484) | (672) | (811) | (877) | (870) | (1,246) | |||||
| Free cash flow | — | — | (694) | (526) | (183) | (1,082) | (246) | 1,775 | 1,016 | 527 | |||||
| Balance, $m | |||||||||||||||
| Balance, $m | Working capital | — | — | — | 273 | (892) | 893 | 767 | 947 | 1,278 | 334 | ||||
| Total debt | — | — | — | 788 | 1,870 | 625 | 667 | 732 | 1,054 | 648 | |||||
| Net debt | — | — | — | (578) | 474 | (3,183) | (3,018) | (4,864) | (4,976) | (5,764) | |||||
| Shareholders’ equity | — | — | — | (3,533) | (4,069) | 2,176 | 2,414 | 4,089 | 4,102 | 4,623 | |||||
| Returns, % | |||||||||||||||
| Returns, % | ROA | — | — | 0.00 | (47.69) | (13.40) | (22.50) | (1.01) | 11.90 | 1.07 | 1.26 | ||||
| ROIC | — | — | — | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | |||||
| ROE | — | — | 0.00 | 20.26 | 14.63 | 162.99 | (4.01) | 41.83 | 3.76 | 4.77 | |||||
Negative figures in brackets.
Fiscal years to Dec 2025 · latest quarter Jun 2026
Charts ten years each
Coupang, Inc. vs peers in Internet Retail (Q) = latest quarter vs a year earlier
| Company | Market cap | P/E | Fwd P/E | Revenue growth (Q) | EPS growth (Q) | FCF growth (Q) | Gross margin (Q) | EBIT margin (Q) | Compare |
|---|---|---|---|---|---|---|---|---|---|
| MELI MercadoLibre, Inc. | $92.1B | 50.0× | 39.6× | +49.76% (above 0%: growing) | −10.86% (below 0%: shrinking) | +22.47% (above 0%: growing) | 40.90% | 6.72% | Compare |
| DASH DoorDash, Inc. | $83.7B | 94.9× | 61.1× | +35.63% (above 0%: growing) | −31.34% (below 0%: shrinking) | +109.01% (above 0%: growing) | 52.69% | 3.50% | Compare |
| SE Sea Limited Sponsored ADR | $53.7B | 35.3× | 28.5× | +48.07% (above 0%: growing) | +5.88% (above 0%: growing) | −6.79% (below 0%: shrinking) | 45.58% | 8.35% | Compare |
| EBAY eBay Inc. | $51.8B | 23.7× | 24.0× | +14.80% (above 0%: growing) | +55.00% (above 0%: growing) | +168.03% (above 0%: growing) | 73.45% | 21.57% | Compare |
| JD JD.com, Inc. | $32.2B | 17.1× | 10.9× | +2.54% (above 0%: growing) | +27.87% (above 0%: growing) | +64.77% (above 0%: growing) | 17.12% | 1.31% | Compare |
| CPNG Coupang, Inc. | $27.2B | — (loss-making) | — (loss-making) | +3.89% (above 0%: growing) | n/m | −79.35% (below 0%: shrinking) | 28.16% | (6.28%) | |
| W Wayfair Inc. | $14.4B | — (loss-making) | — (loss-making) | +7.52% (above 0%: growing) | n/m | +28.46% (above 0%: growing) | 29.95% | 2.96% | Compare |
| CART Maplebear Inc. | $11.5B | 26.0× | 17.0× | +14.11% (above 0%: growing) | +6.98% (above 0%: growing) | +157.22% (above 0%: growing) | 72.00% | 13.81% | Compare |
| CHWY Chewy | $7.9B | 31.6× | 23.1× | +7.28% (above 0%: growing) | +33.33% (above 0%: growing) | −15.49% (below 0%: shrinking) | 30.36% | 2.76% | Compare |
| Median of peers | $42.0B | 31.6× | 24.0× | +14.46% | +6.98% | +46.62% | 43.24% | 5.11% |
Coupang, Inc. (CPNG) key facts
- Strength: Coupang, Inc.’s revenue for fiscal 2025 (year ended December 2025) was $34.5 billion, up 14.1% from fiscal 2024.
- Coupang, Inc. (CPNG) is an Internet Retail company in the Consumer Cyclical sector, listed on the New York Stock Exchange.
- As of October 14, 2026, CPNG traded at $14.40, a market capitalization of $27.2 billion.
- Return on equity was 4.77% and debt-to-equity 0.21.
- Its Piotroski F-score is 6 out of 9 and its Altman Z-score is 3.69 (safe zone) for fiscal 2025.