Apple Inc.

AAPL Technology Consumer Electronics

Apple Inc.’s revenue for fiscal 2025 (year ended September 2025) was $416.2 billion, up 6.43% from fiscal 2024. In the quarter to June 2026, revenue grew 16.4%, EPS grew 29.3%, free cash flow grew 30.8% and total debt fell 17.1%, each against the same quarter a year earlier. Member of the S&P 500, Nasdaq 100 and Dow Jones; dividend growth for ten consecutive years, revenue growth for three.

348.57 4.74 +1.38%
Market cap
$5.09T
P/E
39.8×
Fwd P/E
39.4×
Dividend yield
0.30%
F-score
8/9
Altman Z
10.27
Beneish M
−2.37
Dividend safety
92/100

Apple Inc. (AAPL) revenue by segment, product and region

Where the money comes from and where it goes

Fiscal 2025: revenue by segment, and margins
Americas 178,353 42.86%
Europe 111,032 26.68%
Greater China 64,377 15.47%
Rest of Asia Pacific 33,696 8.10%
Japan 28,703 6.90%
Gross margin 46.91%
Operating margin 31.97%
Pre-tax margin 31.89%

Revenue by product or service $m

Line FY2025 FY2024 FY2023 FY2022 FY2021 FY2020 FY2019 FY2018 FY2017 FY2016 FY2015 FY2014 FY2013 FY2012
iPhone 209,586 201,183 200,583 205,489 191,973 137,781 142,381 164,888 139,337 136,700 155,041 101,991 91,279 78,692
Services 109,158 96,169 85,200 78,129 68,425 53,768 46,291 39,748 32,700 24,348 19,909 18,063 16,051 12,890
Wearables, Home and Accessories 35,686 37,005 39,845 41,241 38,367 30,620 24,482 17,381 12,826 — — — — —
Mac 33,708 29,984 29,357 40,177 35,190 28,622 25,740 25,198 25,569 22,831 25,471 24,079 21,483 23,221
iPad 28,023 26,694 28,300 29,292 31,862 23,724 21,280 18,380 18,802 20,628 23,227 30,283 31,980 30,945
Manufactured Product, Other — — — — — — — — — 11,132 10,067 8,379 10,117 —
Other, not broken out — — — — — — — — — — — — — 10,760
Products 307,003 294,866 298,085 316,199 297,392 220,747 213,883 225,847 196,534 — — — — —
Revenue 416,161 391,035 383,285 394,328 365,817 274,515 260,174 265,595 229,234 215,639 233,715 182,795 170,910 156,508

Gross profit by product or service $m, and margin

Revenue by segment $m

Line FY2025 FY2024 FY2023 FY2022 FY2021 FY2020 FY2019 FY2018 FY2017 FY2016 FY2015 FY2014 FY2013 FY2012 FY2011 FY2010 FY2009 FY2008
Americas 178,353 167,045 162,560 169,658 153,306 124,556 116,914 112,093 96,600 86,613 93,864 80,095 77,093 57,512 38,315 24,498 18,981 16,552
Europe 111,032 101,328 94,294 95,118 89,307 68,640 60,288 62,420 54,938 49,952 50,337 44,285 40,980 36,323 27,778 18,692 11,810 9,233
Greater China 64,377 66,952 72,559 74,200 68,366 40,308 43,678 51,942 44,764 48,492 58,715 31,853 27,016 22,533 12,690 — — —
Rest of Asia Pacific 33,696 30,658 29,615 29,375 26,356 19,593 17,788 17,407 15,199 13,654 15,093 11,248 12,039 10,741 9,902 8,256 3,179 2,686
Japan 28,703 25,052 24,257 25,977 28,482 21,418 21,506 21,733 17,733 16,928 15,706 15,314 13,782 10,571 5,437 3,981 2,279 1,728
Retail — — — — — — — — — — — — — 18,828 14,127 9,798 6,656 7,292
Accessories — — — — — — — — — — — — — 5,145 4,474 — — —
Also reported: a second breakdown of the same revenue
iPod — — — — — — — — — — — — — 5,615 7,453 8,274 8,091 9,153
Iphone Related Products And Services — — — — — — — — — — — — — — — 25,179 13,033 6,742
Portables — — — — — — — — — — — — — — — 11,278 9,535 8,732
Desktops — — — — — — — — — — — — — — — 6,201 4,324 5,622
Ipad Related Products And Services — — — — — — — — — — — — — — — 4,958 0 0
Other Music Related Products And Services — — — — — — — — — — — — — — — 4,948 4,036 3,340
Software Service And Other Net Sales — — — — — — — — — — — — — — — 2,573 2,411 2,208
Peripherals And Other Hardware — — — — — — — — — — — — — — — 1,814 1,475 1,694
Eliminations — — — — — — — — — — — — — (10,760) (11,927) — — —
Revenue 416,161 391,035 383,285 394,328 365,817 274,515 260,174 265,595 229,234 215,639 233,715 182,795 170,910 156,508 108,249 65,225 42,905 37,491

Operating income by segment $m, and margin

Revenue by region $m

Line FY2025 FY2024 FY2023 FY2022 FY2021 FY2020 FY2019 FY2018 FY2017 FY2016 FY2015 FY2014 FY2013 FY2012 FY2011 FY2010
Other countries 199,994 181,887 172,153 172,269 163,648 125,010 114,230 115,592 100,131 91,480 93,268 83,248 78,767 72,762 53,965 33,828
U.S. 151,790 142,196 138,573 147,859 133,803 109,197 102,266 98,061 84,339 75,667 81,732 68,909 66,197 60,949 41,812 28,633
China 64,377 66,952 72,559 74,200 68,366 40,308 43,678 51,942 44,764 48,492 58,715 30,638 25,946 22,797 12,472 2,764
Revenue 416,161 391,035 383,285 394,328 365,817 274,515 260,174 265,595 229,234 215,639 233,715 182,795 170,910 156,508 108,249 65,225

As each company reports them in its 10-K and 10-Q filings, in US dollars. Where a later filing recast a year's segments, the year is shown as recast; a period whose breakdown does not add up to the company's revenue is left out.