LifeMD, Inc. (LFMD) vs OptimizeRx Corp. (OPRX)
LifeMD, Inc. and OptimizeRx Corp. are both Health Information Services companies. LifeMD, Inc. and OptimizeRx Corp. are of similar size ($148.6M and $140.3M). LifeMD, Inc. has negative trailing earnings, so its P/E is not meaningful; OptimizeRx Corp. trades at 33.4×. LifeMD, Inc. grew revenue faster over the last twelve months: 19.8% against −5.82%. OptimizeRx Corp. has the higher net margin (4.66% vs −1.52%) and the higher return on invested capital (5.41% vs 0.00%). Across the 18 metrics below, OptimizeRx Corp. leads on 11 and LifeMD, Inc. on 7.
Valuation
Profitability
| Metric | LFMD | OPRX | Health Information Services median |
|---|---|---|---|
| Gross margin | 87.50% | 73.22% | 63.38% |
| Operating margin | (10.54%) | 11.04% | (8.35%) |
| Net margin | (1.52%) | 4.66% | (14.70%) |
| Free cash flow margin | (9.54%) | 18.83% | 0.58% |
| Return on equity | (69.60%) | 3.68% | (6.82%) |
| Return on assets | (4.35%) | 2.76% | (6.02%) |
| Return on invested capital | 0.00% | 5.41% | 0.00% |
Growth
Health
Dividend
Size
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