Ulta Beauty Inc.

ULTA Consumer Cyclical Specialty Retail

Ulta Beauty Inc.’s revenue for fiscal 2026 (year ended January 2026) was $12.4 billion, up 9.71% from fiscal 2025. In the quarter to July 2026, revenue grew 8.87%, EPS grew 13.3%, free cash flow grew 96.5% and total debt rose 17.5%, each against the same quarter a year earlier. Member of the S&P 500; revenue growth for five consecutive years.

592.94 16.30 −2.68%
Market cap
$26.1B
P/E
21.5×
Fwd P/E
16.2×
Dividend yield
—
F-score
6/9
Altman Z
7.15
Beneish M
−2.39
Dividend safety
n/a

Ulta Beauty Inc. (ULTA) Price to free cash flow

Alert me on Price to free cash flow

As of 16 October 2026, Ulta Beauty Inc. (ULTA) trades at a price to free cash flow of 22.2×. Over the past ten years it has ranged from 9.3× (March 2020) to 185× (December 2015); the current reading is higher than 32% of that period. That is above the Specialty Retail industry median of 11.9× and above the Consumer Cyclical sector median of 13.0×.

Price to free cash flow, daily

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Annual newest first

Period Price to free cash flow Change
FY2026 27.9× 38.49%
FY2025 20.2× (15.13%)
FY2024 23.8× 5.29%
FY2023 22.6× 1.09%
FY2022 22.3× (7.50%)
FY2021 24.2× 25.11%
FY2020 19.3× (29.67%)
FY2019 27.4× (32.02%)
FY2018 40.4× (38.12%)
FY2017 65.2× (56.66%)

Quarterly newest first

Period Price to free cash flow Change
Jul 2026 19.2× (7.92%)
Apr 2026 20.8× (25.52%)
Jan 2026 27.9× 25.17%
Oct 2025 22.3× (8.18%)
43 more quarters

Against its own ten years

Low 9.3× High 185×
Ten-year median 25.5×
Current reading's percentile 32

Price to free cash flow against peers

Company Price to free cash flow
BBY Best Buy Co., Inc. compare 11.1×
MUSA Murphy USA Inc. compare 18.6×
FIVE Five Below, Inc. compare 20.5×
WSM Williams-Sonoma, Inc. compare 21.9×
ULTA Ulta Beauty Inc. 22.2×
TSCO Tractor Supply Company compare 29.4×
CASY Casey's General Stores, Inc. compare 37.6×
DKS DICK'S Sporting Goods, Inc. compare 53.3×
GME GameStop Corp. compare 63.4×
Specialty Retail industry median 11.9×
Consumer Cyclical sector median 13.0×
Market median 14.2×

What Price to free cash flow is

Price to Free Cash Flow Ratio shows how much investors pay for each dollar of cash a company generates after its capital spending.

Stock Price ÷ ((Operating Cash Flow (TTM) + Property, Plant, Equipment Change (Net) (TTM) + Intangible Assets Change (Net) (TTM)) ÷ (Shares (Basic, Weighted) (latest quarter)))

The full definition of Price to free cash flow →

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