Genius Sports Limited (GENI) vs People Incorporated (PPLI)
Genius Sports Limited and People Incorporated are both Internet Content & Information companies. People Incorporated is the larger, with a market value of $2.9B against $1.6B — 1.8× the size. Genius Sports Limited has negative trailing earnings, so its P/E is not meaningful; People Incorporated trades at 8.7×. Genius Sports Limited grew revenue faster over the last twelve months: 41.5% against 1.73%. People Incorporated has the higher net margin (14.5% vs −23.0%) and the higher return on invested capital (−1.94% vs −7.08%). Across the 18 metrics below, People Incorporated leads on 16 and Genius Sports Limited on 2.
Valuation
Profitability
| Metric | GENI | PPLI | Internet Content & Information median |
|---|---|---|---|
| Gross margin | 27.44% | 66.58% | 66.84% |
| Operating margin | (18.85%) | (7.23%) | (3.41%) |
| Net margin | (22.99%) | 14.45% | (3.02%) |
| Free cash flow margin | (14.78%) | 6.07% | 1.75% |
| Return on equity | (25.87%) | 6.69% | 0.00% |
| Return on assets | (11.94%) | 4.52% | (0.36%) |
| Return on invested capital | (7.08%) | (1.94%) | 0.00% |
Growth
Health
Dividend
Size
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