Genius Sports Limited (GENI) vs People Incorporated (PPLI)

Genius Sports Limited and People Incorporated are both Internet Content & Information companies. People Incorporated is the larger, with a market value of $2.9B against $1.6B — 1.8× the size. Genius Sports Limited has negative trailing earnings, so its P/E is not meaningful; People Incorporated trades at 8.7×. Genius Sports Limited grew revenue faster over the last twelve months: 41.5% against 1.73%. People Incorporated has the higher net margin (14.5% vs −23.0%) and the higher return on invested capital (−1.94% vs −7.08%). Across the 18 metrics below, People Incorporated leads on 16 and Genius Sports Limited on 2.

Valuation

Metric GENI PPLI Internet Content & Information median
P/E n/m 8.73 10.24
P/S 2.27 1.29 0.87
P/B 2.63 0.58 1.32
Price to free cash flow n/m 21.17 8.85
EV/EBITDA n/m 20.69 8.86
EV/Sales 3.07 1.42 1.15
Earnings yield (10.56%) 11.45% (1.58%)
Free cash flow yield (6.50%) 4.72% 2.32%

Profitability

Metric GENI PPLI Internet Content & Information median
Gross margin 27.44% 66.58% 66.84%
Operating margin (18.85%) (7.23%) (3.41%)
Net margin (22.99%) 14.45% (3.02%)
Free cash flow margin (14.78%) 6.07% 1.75%
Return on equity (25.87%) 6.69% 0.00%
Return on assets (11.94%) 4.52% (0.36%)
Return on invested capital (7.08%) (1.94%) 0.00%

Growth

Metric GENI PPLI Internet Content & Information median
Revenue growth (TTM) 41.51% 1.73% 2.65%
EPS growth (last fiscal year) (62.96%) 79.97% —
Revenue growth, 5-year CAGR 34.92% (2.84%) 9.73%
Net income growth, 5-year CAGR 0.00% 0.00% 0.00%

Health

Metric GENI PPLI Internet Content & Information median
Debt to equity 1.15 0.28 0.01
Current ratio 0.97 3.69 1.82
Net debt to EBITDA 3.53 1.93 (0.48)

Dividend

Metric GENI PPLI Internet Content & Information median
Dividend yield — — 3.19%
Payout ratio 0.00 0.00 0.00

Size

Metric GENI PPLI Internet Content & Information median
Market cap 1.63b 2.86b 283.68m

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